Mindjumpers

MARCH 29, 2012

Tweet A lot of brands have proven and established themselves in social media in the B2C industry, but for B2B side of industry, it is still a hard sell. A lot of companies in B2B sector are hesitant to try social media. It takes a closer look at the useage of social media for B2B marketing and is based on a study done by Business.com.

B2B 196

B2B Study Survey LinkedIn 196

Mindjumpers

SEPTEMBER 18, 2012

Facebook and Twitter tend to be the first choice for most brands. Media companies chose Twitter. Twitter has proven to be a very successful platform for Media companies. Electronics companies are the second most successful industry on Twitter. How Social Is B2B? However, they are also highly successful on Facebook.

Platform 268

Platform Brands Automotive Tumblr 268

Mindjumpers

MAY 22, 2012

Tweet Microsoft just launched their social media rival to the established social media platforms Facebook, Google+, Twitter and Pinterest. You can also follow people as on Twitter and like posts as on Facebook (with a smile instead of a thumb) with a layout similar to Google+. How Social Is B2B? The network is called So.cl

Microsoft 238

Microsoft B2B Engineering YouTube 238

Mindjumpers

MARCH 28, 2012

Lots of brands encourage their CEOs and CMOs to join Twitter with their individual profiles and talk about the company from an insider perspective. Brands like Intel already have their executives from different verticals on board on Twitter.

Study 272

Study Activities Social Media Nielsen 272

Mindjumpers

JULY 25, 2011

It is the best suited for companies which offer B2B consulting and have corporate clientele. The way clientele of LinkedIn functions is quite different from the one of Facebook and Twitter. LinkedIn is the Login of Choice for B2B sites [infographic]. Would love to hear anything that you have tried on LinkedIn.

Small Business 229

Small Business LinkedIn Startup B2B 229

Mindjumpers

AUGUST 28, 2012

Ten years ago, sites like Facebook, Twitter and LinkedIn were yet to exist. of companies that use Twitter and 10.9% The most popular platforms – Facebook, Twitter, LinkedIn, YouTube, etc – charge nothing of users who want to build profiles on the site and network with potential colleagues. How Social Is B2B? Infographic].

Strategy 228

Strategy Facebook Metrics Advertising 228

Mindjumpers

FEBRUARY 15, 2011

Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. Here, most users chose to log-in with Twitter. And lastly, it makes good sense that LinkedIn is the login of choice for B2B sites, since it is a business platform of self-promotion.

B2B 241

B2B Sites LinkedIn API 241

Mindjumpers

AUGUST 11, 2010

Micro-blogs, of which Twitter is the most famous, add an enormous dimension to this. Demonstrate your know-how for example and share valuable content and teasers. But also place your visitors in the spotlight and always think about dialoging.

Marketing 171

Marketing Module Forums Social Networking 171

Mindjumpers

SEPTEMBER 25, 2012

The research is based on a survey of more than 650 marketing professionals from agencies and the client-side (45% B2C, 34% B2B and 21% B2B and B2C equally) across industries in Europe and North America with a concentration in the UK and US. Twitter (86%) and Facebook (86%) are still the most used platforms by businesses.

Strategy 247

Strategy Survey B2B ROI 247

Mindjumpers

MAY 10, 2011

Facebook, Flickr, YouTube, Twitter … none of them existed in May 2003. LinkedIn is the Login of Choice for B2B sites [infographic]. Neither did the iPhone or Android. Internet Explorer 6 ruled the Web, Safari was in beta, Firefox was still Firebird, and Chrome was a few years away. Google Headhunts Through LinkedIn – A Case Story.

LinkedIn 227

LinkedIn Social Networking Flickr B2B 227