Mindjumpers

APRIL 4, 2012

This study is based on a survey conducted for more than 3,800 marketers, with the goal of understanding how they are using social media to grow and promote their businesses. Most participants of the survey (57%) were based in the United States followed by Canada (9%),United Kingdom (9%) and Australia (5%).

Report 249

Report Industry Social Media Survey 249

Mindjumpers

APRIL 14, 2011

Earlier this year, they also released the report called “The State of Corporate Social Media 2011”, which presents and analyzes the results of an extensive survey the company has conducted with corporate social media practitioners. The Corporate Social Media Summit 2011.

Social Media 215

Social Media Conference Report Upcoming 215

Mindjumpers

JANUARY 3, 2011

Sounds like B2B marketing and lead nurturing, doesn’t it? I wonder what a similar survey would find in, let’s say, two years from now, when the “new” media of today won’t be called new anymore. with 77% of the respondents. So: now you know how to get the brand engagement. The tough part: getting the trust and keeping the loyalty.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

MARCH 29, 2012

Tweet A lot of brands have proven and established themselves in social media in the B2C industry, but for B2B side of industry, it is still a hard sell. A lot of companies in B2B sector are hesitant to try social media. It takes a closer look at the useage of social media for B2B marketing and is based on a study done by Business.com.

B2B 196

B2B Study Survey LinkedIn 196

Mindjumpers

MARCH 28, 2012

Survey Results: The majority of survey respondents, 78%, said CEO participation in social media leads to better communication, while 71% said it leads to improved brand image and 64% said it provides more transparency. As evident form the survey results, there is a pressing need for CEOs to be active in social media.

Study 272

Study Activities Social Media Nielsen 272

Mindjumpers

SEPTEMBER 25, 2012

The research is based on a survey of more than 650 marketing professionals from agencies and the client-side (45% B2C, 34% B2B and 21% B2B and B2C equally) across industries in Europe and North America with a concentration in the UK and US. Key findings. 2012 Social Media Marketing Industry Report.

Strategy 247

Strategy Survey B2B ROI 247