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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C. And they’re doing SMS, which is fascinating.

B2B 306
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Going Mobile with B2B Marketing

Buzz Marketing for Technology

Mobile campaigns that I have used typically have a higher response rate – I have seen our SMS messages get a 15-20% response rate which is huge if you think about that compared to standard banner ad response rates. Related posts: Why is Google Scared and What it means for B2B Marketing! Share this on Reddit.

Mobile 173
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Going Mobile – Vital Tips for B2B Digital Marketing Success

Buzzlogix

Achieving B2B mobile marketing success in today’s digital economy means marketing a mobile experience. A joint study conducted by Google and Millward Brown Digital found that 42% of researchers use a mobile device during their B2B buying process. The reality is that you can’t let B2B mobile marketing opportunities pass you by.

B2B 40
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How to Hire a Sales Development Representative

Oktopost

The importance of generating high-quality leads to grow your B2B business can’t be overstated. For hyper-competitive B2B companies, this means that a steady stream of new leads is essential for supporting and sustaining growth. Why your B2B needs a Sales Development Representative. Source: [link].

B2B 117
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Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? 12 B2B Content Marketing Examples and Case Studies for 2014. Why: How are B2B brands achieving results with content marketing?

Campaign 194
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. The post Seven Ways to Increase Your Brand Influence appeared first on B2B Marketing Blog | Webbiquity. Practice Proper Channel Management. Create On-Site SEO Content.

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5 AI Sales Tools That Are Transforming How Revenue Teams Operate in 2024

Oktopost

Oktopost Made specifically for B2B organizations, Oktopost is a social media engagement suite that empowers not only marketing, but revenue teams as well. With a strong presence of B2B buyers on LinkedIn, Sales Navigator has become a go-to tool for sales teams when it comes to prospecting. LinkedIn Sales Navigator 3.

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