Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely.

Metrics 130

Metrics Strategy How To Tourism 130

Sprout Social

OCTOBER 19, 2023

In fact, this applies to your big-picture reputation management strategy. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. You can likewise look at your SEO strategy to find additional terms to monitor. Not to mention improve your customer care strategy. The reality?

Reputation 94

Reputation Sentiment Analysis Notification 94

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. That would be two strategies, not one. How Does Your Audience Use Social Media?

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

JANUARY 11, 2012

Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. They may specialize in B2B, B2C, particular size companies, particular industries or even particular platforms. Pre-launch SMM Activities.

Social Media 168

Social Media How To Marketing Syndication 168

Convince & Convert

SEPTEMBER 6, 2013

The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Shockingly, according to MarketingCharts, only 1 in 2 marketers of the B2B persuasion agree that marketing has clear financial value to their business. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Kikolani

JULY 5, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. This Week on Kikolani. Happy 4th of July.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. utilize whether they have an existing social media strategy or not. Ask your customers directly.

Social Media 148

Social Media Strategy Consultant B2B 148

Kikolani

AUGUST 24, 2012

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right. The Resources Mashup. Blogging / Content. Business / Career.

Mashup 117

Mashup Resources How To Remix 117

Convince & Convert

FEBRUARY 15, 2013

The RSS feed is: [link]. With such a large company that has customers interacting all the time, both in person and through social channels, Jessica says that Dunkin’s customer service team is integral to the strategy. ” The next question is: how does this change strategy ? We couldn’t do it without them!

Activities 130

Activities Tumblr How To Fashion 130

Mindjumpers

JANUARY 3, 2011

With followers Cone means persons that display any affinity to a specific brand, for example by following it on Twitter, by “liking&# it on Facebook, or by subscribing to the RSS feed of the brand or company blog. The consequences for the marketing strategy should be clear by now as well. with 77% of the respondents.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Convince & Convert

FEBRUARY 15, 2010

Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically. Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Kikolani

NOVEMBER 19, 2010

Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. How I grew my RSS subscription count by 243% – 4 tactics and how they affected RSS subscriber count. The Resources Mashup. Blogging / Writing. An Interview with Me. How to Wrap a Cat for Christmas.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Content can also be sourced from social media, RSS feeds and even spreadsheets for bulk uploads. Which tools do you use for your employee advocacy strategy?

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Content can also be sourced from social media, RSS feeds and even spreadsheets for bulk uploads. Which tools do you use for your employee advocacy strategy?

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. Leave a comment please.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 8, 2012

The RSS feed is: [link]. So the whole plan is to, the whole strategy is to get closer to our customers, that’s how we defined it. Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Listen Now.

Company 120

Company Instagram B2B Survey 120

Convince & Convert

JUNE 14, 2013

The RSS feed is: [link]. Most of their business is B2B, but about 18% of it is B2C, and that’s where Greg started out. And for now, it seems like it’s a successful strategy. From Cision , a free online content marketing kit. And from Janrain , a free guide on how to improve conversion rates and data quality.

Case Study 118

Case Study Community building Social Media Skills 118

Buffer Social

JULY 10, 2017

How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. B2B marketing tactics on LinkedIn. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. Part of our brand new podcast series!). This episode is available on: iTunes.

Social Media 106

Social Media ROI Directory Team 106

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations. Great post!

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

MAY 31, 2013

The RSS feed is: [link]. ” With a company like Delta Faucet that is B2B but also in a sense B2C, this is even more important. Don’t Get Caught Up In Tactics – Keep the Customer in Mind is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Listen Now .

Case Study 131

Case Study ROI Social Media Team 131

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MARCH 3, 2010

If you are interested we formalised this approach as an overarching digital marketing strategy when we set up our agency in the UK. Although not an agency, I think as someone with a markteting practice, I agree it is very important to stay alert to the changing climate in communications and provide depth to our strategies.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

MAY 3, 2013

The RSS feed is: [link]. They talked about how to leverage LinkedIn’s power for their B2B business, and proceeded to start using Twitter as well. How Scotts Uses Social Media for Maximum Customer Support is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Listen Now .

Social Media 130

Social Media Retail Education Airlines 130

Writtent Blog

JUNE 25, 2013

B2B buyers typically love conferences , and you can fulfill their hunger for details on professional events, even if your business budget didn’t have room for you to actually attend in-person. Blending all the brilliance of a social network and custom RSS feed, Newsgrape connects writers with ideas in real-time. Remember Yahoo Answers?

Tools 91

Tools Content Blogger Curation 91

Convince & Convert

JUNE 29, 2010

link] [link] scottscanlon RT @jaybaer: Could we change the world if we just put down the TV remote? link] < possibly.

RSS 118

RSS Collaboration Social CRM Consultant 118

Adam Sherk

DECEMBER 22, 2009

And while I focused on editorial sites, the same general approach works for e-commerce, B2B and any other category. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Trends 167

Trends How To Digg Press Release 167

Sprout Social

MARCH 8, 2019

Although we’ve already covered some the staples of online social listening, let’s dive into the specific platforms and what sort of keywords and terms you should integrate into your listening strategy. Quora has become increasingly popular for B2B professionals within the past few years. How to wrangle your online social listening.

Reddit 98

Reddit Tumblr YouTube Review 98

ProBlogger

DECEMBER 12, 2012

IFTTT (pronounced like “lift” without the “l”) is a service that creates connections between your social networks, RSS feeds, and even email. Use this RSS to Twitter recipe to automatically tweet new blog posts. Use this RSS to Twitter recipe to automatically tweet new blog posts.

Tumblr 43

Tumblr Social Media RSS WordPress 43

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance.

B2B 120

B2B Software Social Media Survey 120

Buzz Marketing for Technology

JUNE 27, 2008

B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy. Entries RSS.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

JULY 7, 2008

Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. You can follow any responses to this entry through the RSS 2.0 The social side is interesting when it comes up in B2B or B2C. the basics of XML)to develop a content strategy. Popularity: 17% [ ? Share This.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? Convince & Convert [link] #marketing #b2b [link] Evan E. link] jaybaer Seriously, you are missing the boat on the Double Down.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 11, 2015

In a B2B situation, this becomes even more important. Have them tweet the contents of their bookshelf or RSS feed. Sample content: @EmployeeName and @OtherEmployee – enjoy your time at #conference and bring back some new strategies! Tweet Type: What I’m Reading. Have a rabid content consumer in your C-suite?

Loyalty 60

Loyalty Twitter Brands Sample 60

Akamai Marketing

FEBRUARY 11, 2009

The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. I know of THOUSANDS of unique, exciting activities in areas all over the country that charge less than $50 for people to participate in.

Klout 100

Klout Eventful Policies Hosting 100