Sprout Social

FEBRUARY 26, 2024

I don’t know another brand who goes as far for their customer or makes you feel like they genuinely care the way Chewy does (if the Chewy social media manager is reading this, I’m a huge fan!)” A reminder that even B2B social customer care should be person-first. A major part of that is their care team.

Atlassian 64

Atlassian Report Brands Sentiment 64

Keyhole.co

JANUARY 17, 2023

Do you want your entire job to consist of sitting at your computer or on your smartphone, creating and posting new content to social media? There are so many other tasks that a social media manager needs to attend to, and content creation can’t be the only one. Let me answer that for you – no, you don’t!

Social Media 52

Social Media Tools Price Social Media Management 52

Hootsuite

APRIL 29, 2020

To get you started, we compiled data from 300 brands to determine the most effective times to post on each social network. Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m. EST. Twitter: For B2B brands, post Monday or Thursday, 9 a.m. LinkedIn: For B2B brands, post Wednesday, 7:45 a.m., 10:45 a.m., 12:45 p.m.,

Template 145

Template Templates Social Media Tools 145

Sprout Social

MARCH 12, 2020

Listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage. Brands often try to tie into what’s trendy for the masses and make it work for their brand, but social t rends are not a one size fits all kind of thing.

Data 98

Data Skills Meme Analysis 98

Sprout Social

JUNE 24, 2019

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Bien Media. Social Karma. Koch Communications. BConnected, LLC.

Automotive 70

Automotive Reputation Social Media Management Retail 70

Sprout Social

APRIL 15, 2020

Tourism, entertainment and retail have been hit especially hard by the current economic downturn as people quarantine and delay major purchases. Prior to the pandemic Allbirds, shared a lot of social content featuring their retail spaces and newest collections. See what you can learn from these companies in our Social Spotlight.

Strategy 142

Strategy Metrics Retail Hubspot 142

Hootsuite

JULY 15, 2019

So, using data from social benchmarking tool Unmetric , we’ve compiled data from 300 brands on social media and divided the results into B2B and B2C industries. In general, our data shows that the best time to post on social media is between 9 and 12 a.m. B2B brands. B2B brands. EST window.

LinkedIn 112

LinkedIn Instagram Twitter HootSuite 112

Hootsuite

FEBRUARY 20, 2020

Social ad spending is forecast to increase 20% to $43 billion USD in 2020. 52% of online brand discovery happens in public social feeds. 27% of internet users say they find new products through paid social ads (following word-of-mouth, TV ads, and search engines). 97% of B2B marketers use LinkedIn for content marketing.

Statistics 145

Statistics Social Media Marketing YouTube 145

Hootsuite

JULY 4, 2022

of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x TikTok isn’t just for consumer brands, either: 13.9%

Questions 104

Questions Banking Insurance HootSuite 104

Social Media Strategies Summit

FEBRUARY 18, 2021

You can simply look at a social media post and click on the product you like to buy it. Overall, social commerce has become a mainstream retail channel now rather than being a new, out-of-the-box sales platform. You can effectively manage your social media accounts using social media management tools.

Trends 195

Trends Social Media Authentication Instagram 195

Hootsuite

JULY 8, 2020

Challenges: What pain points is your social media audience dealing with? Stage of life: Does your social media target audience include college students? B2B companies should also consider: Size of business: What kinds of businesses buy from and engage with you? New parents? Parents of teens? Search streams.

Template 145

Template Templates Social Media How To 145

agora pulse

MARCH 1, 2021

How to Generate Leads Through Social Media. Shopify recently analyzed data from 37 million social media visits that led to 529,000 orders, and uncovered some interesting data points,” according to Retail Dive. LinkedIn is where 80% of B2B leads are generated on social media,” according to Forbes.

How To 174

How To Hashtag LinkedIn eBook 174

Hootsuite

JUNE 11, 2020

For example, take a look at how B2B company Monday.com uses skippable in-stream ads for lead generation. The post The Complete Guide to YouTube Ads for Marketers appeared first on Hootsuite Social Media Management. The other type of TrueView video ad is the discovery ad type, and we’ll give more details on that below.).

YouTube 145

YouTube Marketing Campaign Guidelines 145

Convince & Convert

MAY 11, 2010

Not in a “here’s our FAQ&# way, but in a vigorous, social media way. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. To connect his observations to actual steps that retailers can take to PROFIT.

FAQ 137

FAQ Content Consultant Social Media 137

Webbiquity SMM

JUNE 14, 2011

Even in fairly large organizations, the actual number of social media mentions that really require any kind of detailed response tends to be fairly small. • The best social media managers will work themselves out of their jobs by making their organizations social media proficient.

B2B 164

B2B Sentiment Klout SEO 164

Viper Chill

APRIL 26, 2010

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. I also see it working well for hobbies or passions, but what about simple local businesses like carpet cleaners, restaurants, retail shops etc. Is it even worth pursuing?

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

FEBRUARY 2, 2012

The main tool that we’re using, and my apologies, Eric, but we’re actually using the Awareness Networks social hub. Whether it’s a fair expectation or not, I think has to do with whether or not the brand sets that precedent and whether or not the brand communicates that and manages those expectations.

Social Media 116

Social Media Committee Team Questions 116

Convince & Convert

MARCH 15, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Software 118

Software Education Social Media Team 118

Convince & Convert

FEBRUARY 9, 2012

Eric’s Social Media Stat of the Week: 91% of Big Online Retailers are Using Free/Cheap Social Media Tools. Eric: So, Argyle has done some research in the social media marketing practices of online retailers, which is a core segment for us and just an interesting segment in general.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

Eric’s Social Media Stat of the Week: 91% of Big Online Retailers are Using Free/Cheap Social Media Tools. Eric: So, Argyle has done some research in the social media marketing practices of online retailers, which is a core segment for us and just an interesting segment in general.

Company 112

Company Retail iPad Google 112

Sprout Social

MAY 10, 2022

Social messaging apps give marketers the opportunity to connect with people one-on-one by creating impactful, personalized touchpoints. These channels are approachable for consumers, social media managers and customer care specialists alike. But it also has additional features popular for businesses, including B2B brands.

Marketing 96

Marketing SMS Instagram Activities 96

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

APRIL 9, 2012

FanTools uses “knowledge gained from across the FanTools network of small businesses to deliver plans” that enable local retailers, restaurants and other types of businesses to use exclusive coupon offers mixed with other content across their social networks to drive engagement and purchases.

Review 200

Review Tools Social Media Klout 200