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How to use TikTok for B2B marketing (and 3 brands doing it right)

Sprout Social

Can TikTok for B2B marketing unlock the same potential? Not all B2B companies may not be able to capitalize on those instant #TikTokMadeMeBuyIt B2C conversions, but that doesn’t mean they won’t get any value out of the network. When it comes to awareness, TikTok may be just what a B2B social media strategy needs. Published on.

B2B 136
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LinkedIn SEO Guide To Leverage LinkedIn Hashtags Analytics

Keyhole.co

If you’re in real estate specializing in house flipping, research on the demographics, psychographics, and attributes of individuals interested in buying and selling properties. Your target audiences are most likely real estate investors or homeowners renting or leasing multiple properties.

Hashtag 52
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Why User Engagement is The New SEO

Oktopost

Imagine an online real estate listing that only provides still photographs of the property, versus one that includes a 3-D virtual tour. At least 61% of consumers have stated a preference for retailers that offer AR experiences. When there’s fun stuff to play with, users will stick around.

SEO 62
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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Includes a downloadable “B2B Creative Playbook.” Real Estate: Connect Your Real Estate Business with Customers Using Facebook. Real Estate: Connect Your Real Estate Business with Customers Using Facebook. ” The Art and Science of Movie Marketing. Beauty: Inside Beauty.

Curation 167
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Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. While mobile commerce stats have been rising for quite some time, many retailers have yet to nail its optimal experience. Posted in Customer Experience eCommerce Mobile. won’t return.

Mobile 197
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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( Retailers are the biggest spenders on display ads, accounting for 21% of total spending. MediaPost ).

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Instagram marketing: how to establish an effective strategy

Sprout Social

For example, Crate and Barrel is a shining example of a retail brand whose Instagram marketing strategy is laser-focused on social selling. B2B brands like Zapier might not seem like they have much to gain from Instagram, but manage to use their platform to show off the brand’s human side. Craft a compelling Instagram bio.

Instagram 109