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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. Related posts: Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG. Share this on Reddit. Stumble upon something good?

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Understanding the Value of Social Media Data

Buzz Marketing for Technology

There is clearly a spectrum of Social Media data that can be collected by any listening platform like a Radian6 or a Networked Insights. But using the tool for what its best for and matching your strategy to the tool that you are using is where you can best see the value of that tool. Tweet This! Share this on Facebook.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Linkedin Groups vs. Twitter.

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Introducing @Flextronics to the Social Web

Ari Herzog

JB’s services are broad from corporate identity to web strategy to brand advertising to content management. My primary duties include providing customer service on Facebook and Twitter, monitoring supply chain industry news, analyzing social data on Radian6, writing blog content, and participating in weekly conference calls.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. And of course thanks for including Radian6.

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Heading to Social Media Plus

Koka Sexton

I was accepted as a speaker and will talking about Leveraging Social Media for B2B Sales Teams. SocialMediaPlus will consist of 21 seminars on real-world topics that will help you walk away with an understanding of how to effectively implement Social Media strategies inside your company.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar). But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use.