Pam Moore

OCTOBER 8, 2020

Additional supporting resources such as our Buyer Persona Worksheet , 5-Day Buyer Persona Bootcamp Virtual Training , 10 Reasons You Need Audience Marketing eBook, Content Calendar Template. Your audience is first in everything you create, publish and execution. What is a customer profile for b2b. Content Calendar Template.

Template 78

Template Templates How To Training 78

Pam Moore

JULY 22, 2020

They are first in everything you create, publish and execute. Take Action: Download my free Buyer Persona Template here-> Buyer Persona Template Pack (includes editable templates for both B2B and B2C!). Buyer Persona Worksheet (editable templates to clearly define your target customer). SoundCloud.

Strategy 78

Strategy Template Templates Marketing 78

Koka Sexton

AUGUST 11, 2023

According to a survey conducted by CMI and MarketingProfs, 90% of B2B marketers feel that content operations (30%) and content strategy (29%) are the areas where they require the most attention to improve their content marketing efforts. It should include templates, images, videos, and other resources that can be used to create content.

Content 52

Content Marketing Repository B2B 52

Writtent Blog

JUNE 5, 2013

To inspire you to a more original small business strategy that’s built to weather an era where literally every company blogs, Tweets, and pens eBooks, we’ve taken inspiration from some of the hardest-working companies on the block: B2B companiess with brilliant content. B2B buyer personas aren’t necessarily buttoned-up professionals.

Small Business 100

Small Business B2B Strategy Content 100

Buzz Marketing for Technology

JUNE 17, 2015

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. 3) What one Digital Marketing tactic should a B2B Marketer adopt in the next year?

B2B 100

B2B Adwords Hubspot ROI 100

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. For more detailed guidance on using LinkedIn for business, download our LinkedIn strategy template.

LinkedIn 113

LinkedIn How To Collaboration URL 113

Sprout Social

APRIL 26, 2023

We also published no more than two experiment posts within one week, alternating link-in-comments posts with the link-included ones to avoid redundant content. This also meets your audience with the content type they look for on the platform you’re publishing on. Sprout reports measure post link clicks for published posts.

LinkedIn 105

LinkedIn Comments URL Engagement 105

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. How often should you publish content related to industry trends and hot news? Don't give up yet though. SoundCloud.

ROI 60

ROI Content Training Template 60

Webbiquity SMM

MARCH 7, 2019

Don’t forget to include it on all relevant social posts across your platforms and on any physical promotional materials such as bags, t-shirts, posters, and presentation templates. • On average, only 2-6% of your Facebook followers are now likely to see updates published on your event page. The statistics are disheartening.

Eventful 145

Eventful Social Media Badge Hashtag 145

Sprout Social

JUNE 28, 2023

It gives you the ability to build repeatable processes and templates for things like emails, landing pages and webforms.” For example, Sprout scales social media efforts, across your strategy—from social customer care to scheduling and publishing content. Let’s look at social media publishing, for example.

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Team Hubspot Marketing SMS 108

Sprout Social

JANUARY 9, 2024

Conduct B2C and B2B market research effortlessly and strengthen your competitive strategy by using Sprout’s competitive analysis feature. The technology calculates your best times to publish content and enables you to automate or manually post them for maximum engagement and impact.

Analytics 112

Analytics Sentiment Analysis Patterns 112

Oktopost

SEPTEMBER 14, 2021

In B2B sales, where research and deliberation are always a big part of the purchasing journey, content marketing will remain the dominant marketing growth strategy for the foreseeable future. The most successful B2B companies understand this: 60% of them have a documented content marketing strategy.

B2B 131

B2B Content How To Statistics 131

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. How often should you publish content related to industry trends and hot news? Don't give up yet though.

ROI 60

ROI Content Training Statistics 60

Sprout Social

NOVEMBER 26, 2018

Although most business profiles primarily belong to startups, LinkedIn is a goldmine for anyone networking in the B2B space. And if you need to create social photos from scratch, look into tools like Canva which boasts tons of pre-made social image templates. Looking to educate your audience in the B2B space?

Social Media 105

Social Media Marketing URL Hashtag 105

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. Click “Publish.”. Image credit: StockSnap on Pixabay.

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B2B LinkedIn Strategy Marketing 244

Sprout Social

JULY 31, 2019

Publish your first post. For new posts, you can also choose scheduling options, such as whether to Publish Now, Add to the Queue, Schedule Manually or Save as Draft. For more information on each of these post types, check out our Introduction to Publishing in Sprout. How to Perform a Social Media Audit (Free Template Included).

Team 82

Team Notification Report Metrics 82

Pam Moore

JULY 12, 2019

When is the last time you created a piece of content and as you hit publish you wanted to yell, boom-sha-ka-la-ka? Supporting Resources: 2019 Content Marketing Editorial Calendar Template. Take Action: Download the Ultimate 2019 Content Calendar Template. . 2019 Content Marketing Calendar Quick Start Toolkit. SoundCloud.

ROI 60

ROI Content Marketing Template 60

Lucy Hall

JUNE 11, 2015

First check out these pretty powerful stats about blogging: According to Hubspot : B2B marketers that use blogs receive 67% more leads than those that do not. There is no rule for the amount of times you should publish or when you should publish so just go with the flow. What are the benefits of blogging for your small business?

Small Business 60

Small Business Proposal Hubspot SEO 60

Pam Moore

FEBRUARY 24, 2018

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. We know they are highly engaged in other ways which includes up to 100,000 downloads of our podcast per month, a 58%- 83% conversion rate on all of our landing pages that offer free resources, templates and more.

Feed 167

Feed Feedly Metrics News 167

Pam Moore

DECEMBER 11, 2016

How to use our 2017 content marketing editorial calendar template ( download now ). 70% of B2B marketers plan to create more content in 2017 compared to 2016. Top 3 B2B goals of content marketing are lead generation (85%), sales (84%), lead nurturing (78%). 94% of B2B marketers use LinkedIn as part of their content strategy.

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Template Templates Content NewsCred 167

Hootsuite

JULY 8, 2020

Bonus: Get the free template to easily craft a detailed profile of your ideal customer and/or target audience. We’ve created a free social media audience research template to help you keep track of all the information you learn as you conduct your research. SurveyMonkey has a free template for a social media audience research survey.

Template 145

Template Templates Social Media How To 145

Sprout Social

OCTOBER 11, 2022

And one great way to do that is by taking advantage of Instagram templates. An Instagram template is a reusable graphic or video template that social media managers can customize again and again to easily share Instagram content. Content scheduling/publishing. Why use Instagram templates? Instagram post templates.

Template 105

Template Templates Instagram Education 105

Writtent Blog

APRIL 2, 2014

The Grande Guide to B2B Content Marketing. 11 Examples of B2B Content Marketing. This is a blog published by Writtent – but it’s still absolutely worth your time! Job Description Templates. This Eloqua resource is a whitepaper, that’s elegantly presented in presentation format. How to Get Your Ideas to Spread.

Resources 99

Resources Content Case Study eBook 99

Hootsuite

JANUARY 4, 2023

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Content scheduling and publishing. It’s a critical platform for anyone working in B2B, or for any companies that hire anyone, ever. We explain all the details in our post on LInkedIn marketing for both B2B and B2C brands.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

JUNE 11, 2020

For example, take a look at how B2B company Monday.com uses skippable in-stream ads for lead generation. Don’t be afraid to use templates. Easily publish videos to Facebook, Instagram and Twitter—all from one dashboard. The other type of TrueView video ad is the discovery ad type, and we’ll give more details on that below.).

YouTube 145

YouTube Marketing Campaign Guidelines 145

Sprout Social

MARCH 22, 2021

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. From nurturing customers to flexing your industry influence, the social space has a ton to offer B2B brands.

B2B 145

B2B Strategy How To Education 145

Later

MAY 27, 2020

She discusses how they've mastered B2B marketing on Instagram, how her team manages to keep up to date with the latest Instagram product features, why it's important for Instagram users to truly be #authentic, and much much more. ?? Your hard work has paid off, now it’s time for the fun stuff. Don’t forget Instagram Stories!

Instagram 84

Instagram How To Feed Feedly 84

Oktopost

MARCH 11, 2024

64% of B2B leaders consider thought leadership more trustworthy than marketing materials when assessing a vendor’s capabilities and competency. Plus, you must keep up with B2B social media trends and incorporate them into your posts. Best for: B2B marketing leaders who want streamlined social media management with advanced analytics.

LinkedIn 75

LinkedIn Tools B2B Social Media Management 75

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. I'll also share highlight of great content and insights learned and will then publish them in my media channels and content likely for months and years to come. 2019 Content Marketing Editorial Calendar Template. Incredible presentations don't just happen.

Eventful 90

Eventful Tips Training Authentication 90

Hootsuite

MAY 11, 2023

Bonus: Download a free pack of 3 fully customizable YouTube video description templates. Present a case study featuring a successful customer Another great B2B YouTube video idea is to feature a case study focusing on one of your successful customers. Easily craft engaging descriptions, and start growing your YouTube channel today.

YouTube 103

YouTube Video Film Sports 103

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. I'll also share highlight of great content and insights learned and will then publish them in my media channels and content likely for months and years to come. 2019 Content Marketing Editorial Calendar Template. Incredible presentations don't just happen.

Hosting 90

Hosting Eventful Tips Training 90

Visually SM

JULY 27, 2020

The tool works by enabling you to build a library of social media updates organized into a publishing queue. The pro plans allow you to closely monitor keywords, domains, or authors by setting up alerts when new content is published. It is possible to create thousands of templates without being an expert or having technical knowledge.

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Social Media Management Social Media Tools Domain Name 246

Oktopost

SEPTEMBER 6, 2022

B2B and B2C marketing strategies are distinct in many ways – but need they be so different? Sure, B2B strategies target the pragmatic, logic-driven mindset, while a B2C marketing strategy targets the emotionally-driven consumer. And, by using elements of B2C strategy, B2B marketers can attract, engage, and retain more customers.

B2B 62

B2B Strategy Proposal Template 62

Later

MAY 27, 2020

She discusses how they've mastered B2B marketing on Instagram, how her team manages to keep up to date with the latest Instagram product features, why it's important for Instagram users to truly be #authentic, and much much more. ?? Your hard work has paid off, now it’s time for the fun stuff. Don’t forget Instagram Stories!

Instagram 58

Instagram How To Feed Feedly 58

Ignite Social Media

NOVEMBER 23, 2020

Our paid media team at Ignite Social Media met every single day in the earlier months of the pandemic to evaluate the social landscape for each client (and again once the election season picked up!) – we had to discuss if ad needed to stay paused, if ad creative and messaging needed to be adjusted, should the brand only publish organic content, etc.

Advertising 187

Advertising Social Media Tips B2B 187

ProBlogger

DECEMBER 12, 2012

Note that you’ll need to customize this template to use your RSS feed. Using the templates linked above, you’ll be able to customize the body of your Tumblr post, the source URL, and the tags. Sharing on LinkedIn is highly recommended for B2B bloggers. Automatically share on Twitter. Automatically share on Tumblr.

Tumblr 43

Tumblr Social Media RSS WordPress 43

Sprout Social

FEBRUARY 14, 2022

According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. When is the content being published? Some common goals are listed in the image above and if you need more help, check out our social media goals template to help you. But you’re not alone. Who is creating the content?

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Content How To Marketing Template 110