Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. So what makes Google+ special? What are the best practices for business use of the platform? ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Later

JANUARY 6, 2019

With these changes, your feed will feel more fresh, and you won’t miss the moments you care about,” Instagram wrote in their press release. . The best thing you can do to find your optimal posting time for Instagram is to research your audience using Instagram’s native analytics tool , Instagram Insights.

Instagram 111

Instagram Press Release Analytics Activities 111

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Let’s be honest.

B2B 135

B2B Social Media Hashtag Press Release 135

Adam Sherk

DECEMBER 22, 2009

And while I focused on editorial sites, the same general approach works for e-commerce, B2B and any other category. There is a lot more that you can look at, but hopefully these 10 will get you pointed in the right direction. Understanding user behavior in 2009 helps you to grow your audience or customer base and increase engagement in 2010.

Trends 167

Trends How To Digg Press Release 167

Kikolani

NOVEMBER 19, 2010

Facebook Pages for B2B social media marketing – a look at the elements of three successful B2B pages. What businesses can learn from celebrity tweeters – how to use Twitter to create the easiest, most honest press release.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Diva Marketing Blog

MARCH 17, 2010

About The Financial Brand: The Financial Brand is a niched B2B online publication about banking and brand/marketing. Most press release fail miserably with this. I want your logo, pictures of the people quoted in the release, photos, illustrations, graphs, etc. I'm running a B2B site. I ignore all that crap.

Tweetdeck 96

Tweetdeck Press Release Banking B2B 96

Sprout Social

FEBRUARY 5, 2020

Sales teams can use social media listening tools to conduct research on prospects’ industry, brand and competitors. That’s probably the reason 47% of B2B marketers say they will use personalization strategies in 2020. Manage brand health during a public relations crisis.

Tools 90

Tools Sentiment How To Team 90

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. A blog post isn’t the place to publish a press release, but when apropos, it is a perfectly reasonable place to link to one. Make it easy for the press to contact you. Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

ProBlogger

DECEMBER 3, 2012

But, with a bit of research and persistence, you can start to capture a small part of this expenditure. They research the brand’s target audience and match this up with advertising placements. To work out which agency handles your target advertisers account, do some research online. What does a media agency do?

CPM 41

CPM Proposal Price Press Release 41

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education.

Social Media 130

Social Media B2B Company Consultant 130

Webbiquity SMM

JULY 22, 2014

What role do press releases play in PR today? You Know You Are in PR When… by B2B PR Sense Blog. ** 5 STARS. A Guide to Press Release Optimization by Business Wire. ” Enduring Questions on Press Releases and SEO by Sword and the Script. Are they still important for SEO?

Press Release 217

Press Release Nielsen Blogger SEO 217

Writtent Blog

DECEMBER 6, 2023

Send out a press release or feature article and get your logo on the team uniforms. Send out press releases for each organization and/or time you donate. Listen to what they’re saying on Twitter and Facebook for honest market research. You can sell them or offer them for free in exchange for email addresses.

Small Business 98

Small Business Marketing Compete Directory 98

Koka Sexton

DECEMBER 20, 2009

How Social Media Marketing Can Build Your Business | Blog Fully [link] Social Media Marketing- the Top 10 Mistakes People Will Make in … [link] Social Media Marketing- 11 of the Most Critical Words to Use in … [link] Why B2B Companies Should Be Using Social Media | Socialmedia.biz [link] Starting a Social Media Strategy | chrisbrogan.com (..)

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

How Social Media Marketing Can Build Your Business | Blog Fully [link] Social Media Marketing- the Top 10 Mistakes People Will Make in … [link] Social Media Marketing- 11 of the Most Critical Words to Use in … [link] Why B2B Companies Should Be Using Social Media | Socialmedia.biz [link] Starting a Social Media Strategy | chrisbrogan.com (..)

List 96

List Social Media Case Study Wiki 96

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? 53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” McKinsey Research Again Validates Social Technology Benefits by paulgillin.com. .”

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. The top two goals B2B marketers identified for social media are building brand awareness and increasing website traffic.

Tips 179

Tips Press Release Reputation B2B 179

Proactive Report

JULY 23, 2018

According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. Only 37 percent of B2B marketers and 38 percent of B2C marketers have a content marketing strategy.). These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs.

Content 45

Content Press Release Yahoo Guidelines 45

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Don’t be Shy. If a company is “doing good,” don’t be shy about talking about it. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

CSR 137

CSR Social Media Strategy Consultant 137

Webbiquity SMM

JULY 14, 2015

Know your market (B2B). Image credit: B2B PR Sense Blog. Journalists receive, on average, 50-100 press releases every week. B2B PR Sense Blog ). According to research by Investis, “Facebook was marked down because it did not engage with its corporate audience using the other social media platforms reviewed.

Social Media 80

Social Media Marketing Statistics Tumblr 80

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers). B2B correspondence should be polite and respectful foremost. Reply Tamar Weinberg February 11, 2010 at 10:46 am I know!

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media rocks because it’s one of the most amazing tools for “free&# market research. Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. I’ve seen press releases, non-English releases, and everything else in between.

Social Media 278

Social Media Strategy Yahoo Communities 278

agora pulse

MAY 24, 2016

According to Crowdtap research, 44% of influencers decide to work with a brand because the opportunity is relevant to their own audience. 76% of B2B marketers say they want to produce more content in 2016 so if you’re one of them but don’t have the resources then curation could be the answer.

Curation 67

Curation Content Paper.li Press Release 67

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. B2B PR Sense Blog ). e-Strategy Trends ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

JANUARY 19, 2012

From a pure competitive research standpoint, gShift isn’t quite as robust as a tool like SEMRush (which provides AdWords keywords and click costs in addition to complete target organic keywords), but it does offer significant integrated functionality nonetheless. The ability to track external pages is another nice feature. URL links).

Software 140

Software Review SM2 Alterian 140

Buffer Social

JUNE 1, 2016

But don’t renounce wire services just yet: according to HubSpot, traditional press releases are syndicated 20% more often than social media ones. I recently spent a whole day at a B2B tech company watching Sam, a sales rep, call prospects. Lastly, you can amplify company announcements and updates by sharing them on social.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Convince & Convert

MARCH 18, 2016

All the research says that 70% of marketers are creating more content this year than ever before. It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. And I can’t tell you how many resource centers I land on, and B2B companies are brutal for this.

Marketing 60

Marketing Content eBook Joomla 60

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Techipedia: Tamar Weinberg

JANUARY 5, 2011

The Expert’s Guide to Keyword Research for Social Media (WordStream): This really interesting guide discusses how you can benefit from diverse keyword research strategies, which you’d think is for PPC and SEO only. Ever see a press release become popular on Digg?! C’mon. Want to find sites to link to?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position.

B2B 122

B2B Content Case Study Marketing 122

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” Cision is a global provider of PR software and services including media monitoring, media list building, press release distribution, and media analysis.”

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Links to analyst (industry and/or financial) research and coverage. •

Press Release 200

Press Release scribd Vimeo How To 200

Techipedia: Tamar Weinberg

JANUARY 5, 2009

8 Simple Rules for Social Media Marketing in Business to Business Markets (Stuntdubl): Todd talks about how you can make social media marketing work well in the B2B world, but you can certainly extend his post to just about any sort of SMM. Aaron Wall answers the question. What are the challenges? Rand explains all.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

agora pulse

AUGUST 19, 2020

Additionally, competition is tough, and writers must now research hard and write skilfully to outrank other sites. Whether you’re paying an inhouse writer or outsourcing, you will need to budget for a well-researched, original piece of content. Creating content is costly . Great content isn’t cheap. Pros for Curating Content.

Curation 130

Curation Content Curata Flipboard 130

Webbiquity SMM

APRIL 12, 2016

Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. In content marketing, this structure may apply well to certain types of content such as case studies, press releases, and “news” type blog posts. So—creating a content marketing strategy is vital.

Report 100

Report Strategy Content Marketing 100

agora pulse

SEPTEMBER 2, 2020

Get That Research Done and Strategy Written. This includes competitor research, positioning, branding, content strategy, and social media planning. . Get That Research Done And Strategy Written. Research shows that visuals increase content engagement by 80%. What’s Your Area of Expertise? Nail Your Launch.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Techipedia: Tamar Weinberg

MARCH 24, 2010

Don’t make me read a press release to figure out what’s special about whatever you’re trying to highlight. Do your research and select your targets smartly. I would say great research or a catchy piece of unexpected data that appeals to me. I’ve read so many bad email press releases.

Influencer 278

Influencer How To Press Release Blogger 278