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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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7 Top B2B Social Media Trends

Oktopost

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. 7 Top B2B Social Media Trends 1.

B2B 117
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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). social ratio.

B2B 154
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How to use AI analytics for targeted business decisions

Sprout Social

It is used to identify patterns and trends in data for informed decision-making. When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data.

Analytics 112
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What is Social CRM and How to Make It Work for You

Oktopost

B2B marketing campaigns tend to be more like a marathon than a sprint. Finding success at the end of the long B2B sales cycle means knowing your customer and meeting them where they’re at, which is why Customer Relationship Management tools are so essential. Ways to Use Social CRM for B2B Marketing.

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What Are the Best Times to Post on Social Media?

agora pulse

Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario. Use a social media tool.

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45 of the Best Social Media Analytics Tools

agora pulse

Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics? Social media analytics relies on data to: Identify patterns. Zoho Social. Social media channels. squarelovin.

Analytics 179