Social network commerce and referrals: Rubbish in, rubbish out?
The Way of the Web
APRIL 10, 2011
The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup. The second was a Forrester report into Facebook Ecommerce, which looked into 24 companies, with 7% citing social networks as one of their most effective sources of customers (90% cited paid search marketing).
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