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How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity SMM

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

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How Much of Your Traffic “Should” Come from Search?

Webbiquity SMM

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. A final factor is social sharing. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

SEO 188
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How Much of Your Traffic “Should” Come from Search?

Webbiquity SMM

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. A final factor is social sharing. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

B2B 100
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. JustUnfollow.

Tools 206
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The Wells Fargo Debacle.how to get around it

Akamai Marketing

The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. I know of THOUSANDS of unique, exciting activities in areas all over the country that charge less than $50 for people to participate in.

Klout 100
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Each workshop is its own learning process. Share This.

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Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework

Webbiquity SMM

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. Lessons learned and intelligence gleaned from these metrics feed back into the execution phase, driving and refining additional projects.