Webbiquity SMM

AUGUST 9, 2010

Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly. Still, much of what happens in social media is highly measurable, and these metrics can lead to an least indirect evaluation of the value of different media, activities, topics and tactics. Influence: a.k.a.

SM2 187

SM2 Alterian Vocus Social Media 187

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Like you say, it depends on what your metrics and goals are. Like you say, it depends on what your metrics and goals are. I'm currently using SM2 for most of my clients, and like how easy it is to use.

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them.

Social Media 257

Social Media Trendrr Alterian SM2 257

Webbiquity SMM

JANUARY 19, 2012

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., Again, most of this data (other than search rank) could be pulled from GA, but gShift makes it much easier and faster to track these metrics. expanded LinkedIn metrics are anticipated to be added within the next 30-60 days). Unlike pure SEO management tools (e.g.,

Software 140

Software Review SM2 Alterian 140

Convince & Convert

AUGUST 18, 2010

And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. Once we can start to get those metrics for clients, the conversation will be much easier to have. So, it's not that PR professionals don't think these questions are important. They don’t care. All rights reserved.

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

MARCH 23, 2011

The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. Metrics and reporting. Many include at least the most popular blogs as well. What kind of reporting capabilities does the tool provide?

Social Media 193

Social Media Tools Sysomos Vocus 193