Janet Fouts

OCTOBER 6, 2013

The whole concept of content marketing seems obvious doesn’t it? B2B or B2C, the idea is the same. I’m not saying content marketing is another snake oil scam. Client : Oh we have tons of marketing materials, we can just use that! What are the needs of the market you answer? Cold calls will be no more.

Content 134

Content Marketing B2B Reputation 134

Janet Fouts

AUGUST 14, 2019

We’ve been friends for years, and seen the changes in social media marketing from what used to be seen as a marketing tool to people actually want to communicate with each other, and how moving from the hustle of a marketing agency has changed his outlook on work and life.

B2B 121

B2B Publishing List Social Media 121

Janet Fouts

AUGUST 18, 2014

Whether through social media or other means, you talk to a person who is representing the brand. It may be you are talking to the founder of a business, a marketing or sales manager, customer service or a social media manager, but you’re talking to a person at the other end of that conversation.

Strategy 165

Strategy Tools Social Media Management Loyalty 165

Janet Fouts

MAY 5, 2014

Whether you’re a brand or an individual what you say on social media is a reflection of you. I invite you to take a moment and look over your last 10 posts to social media networks. People relate to other people, not sales pitches and marketing jargon. Social Media Tips and Tricks'

Exercises 142

Exercises B2B Social Media Social Networking 142

Janet Fouts

JUNE 5, 2014

They are marketers, authors, trainers, CEOs, and some are just plain geeks. Let’s talk about networked approaches & social media for training and capacity building for the nonprofit sector that leverage learning and impact. Chieftain of the blog {grow} and social media bouncer. Beth Kanter. marketo.com.

Consultant 196

Consultant Klout B2B Influencer 196