Small Business Mavericks
OCTOBER 3, 2013
More and more, online marketers are talking about content marketing in terms different than they were a few years ago. Before Google Panda, you hardly heard the term “content marketing.” ” You heard about social media marketing and search engine optimization , or search engine marketing.
Small Business Mavericks
OCTOBER 28, 2015
Whoever your audience is, whether you are targeting businesses or consumers, the first rule of marketing is to go where your clientele hangs out. So if you are targeting other businesses with your online marketing, then read what they’re reading and hang out in the same places they are hanging out at.
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Small Business Mavericks
SEPTEMBER 21, 2015
One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Why Video Marketing Is Under-Used.
Small Business Mavericks
JANUARY 6, 2016
The key to effective inbound marketing is to drive traffic back to your website where you can close the sale. No matter what kind of business you run, your best clients are going to be those that come to you through your inbound marketing channels. Inbound marketing can comprise many channels. So what are those channels?
Small Business Mavericks
FEBRUARY 20, 2014
Online marketers have traditionally held that you want to publish your content on your own blog as much as possible, but there are times when you want to build an outpost. Blogging for Small Business B2B marketing blogging LinkedIn Social Media' The company has announced that it is rolling out a new blogging feature.
Small Business Mavericks
SEPTEMBER 20, 2013
Another great source of content ideas is Twitter or Facebook if you are a B2C business (LinkedIn if you are B2B). Small Business Internet Marketing article writing blogging content content marketing' The next time you write an article or blog post, answer a question you’ve heard from one of your customers.
Small Business Mavericks
MAY 21, 2012
Although a more B2B social media site, it can be a great resource for gathering new information, solving problems, and sharing solutions. They could be well worth adding to your social media marketing strategies if you’re not already involved.
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