Oktopost

DECEMBER 4, 2023

LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.

LinkedIn 69

LinkedIn B2B Features Activities 69

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

OCTOBER 28, 2022

Tracking social media data can be a pain. Between native social dashboards on the individual networks themselves, and the fact that each network measures different KPIs, a digital marketer or social media manager can spend hours trying to track and measure their impact on social media.

LinkedIn 62

LinkedIn B2B Metrics Report 62

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. To demonstrate the growth of social channels in the last one year, here is an interesting infographic designed by Internet marketing firm Dream Systems Media based on the data provided by AdAge.

Social Media 280

Social Media Statistics Mobile B2B 280

Webbiquity SMM

JUNE 20, 2019

There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. Converting your employees into company brand ambassadors.

LinkedIn 166

LinkedIn Brands How To Training 166

Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Social media is now the dominant channel for news coverage. Just 29% use LinkedIn for business. (

Social Networking 223

Social Networking Tumblr Tips B2B 223

Oktopost

JANUARY 13, 2020

Nowhere is this more true than in B2B marketing, where buyers aren’t (as) swept up by trends and viral ads. B2B buyers are increasingly using social media and user generated content to research their major purchases. This presents B2B marketers with a new playground. 60% of advertisers on Quora are B2B.

B2B 119

B2B Advertising Campaign Statistics 119

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. However, no business can reap the benefits of social media if it’s not able to protect its accounts from hackers. It’ll help you stay ahead of potential attacks and offer your B2B services that your customers can trust.

Social Media 125

Social Media How To Policies Authentication 125

Oktopost

APRIL 8, 2021

Here you will find a summary of our latest webinar, “From the Experts: Social Media Best Practices with Your Oktopost Experts” hosted with the all-star Customer Success Team here at Oktopost. If you’re generally active on social media, you’re likely familiar with network algorithms. P2P over B2B.

Social Media 103

Social Media B2B Statistics Types 103

Oktopost

SEPTEMBER 12, 2023

Cutting through competitive noise is difficult for B2B marketers, making lead generation tricky. Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. The B2B buyer journey has shifted, with sales reps now only having roughly 5% of a customer’s time.

Data 124

Data B2B How To Metrics 124

The Realtime Report

AUGUST 17, 2012

LinkedIn: 174 million members. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn Is Most Important Social Network for B2B Marketers. Other favorite social channels included YouTube, Flickr, Digg, Stumbleupon and Tumblr.

Social Networking 184

Social Networking B2B LinkedIn Tumblr 184

Webbiquity SMM

AUGUST 24, 2021

LinkedIn ads reportedly reach 100% of the adult population in Bermuda. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Facebook Facts and Statistics. LinkedIn Facts and Stats.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

The Realtime Report

DECEMBER 31, 2013

What were the biggest stories in social media statistics this year? Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Google+ Is Now #2 Social Network (Jan 28).

Klout 144

Klout Social Media Statistics Tumblr 144

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Best is decided by the system based on social signals – that’s clicks, views, twitter, delicious, and other kinds of inputs that tell us what people are doing with the content.

B2B 155

B2B Features Social Media Aggregator 155

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. Why is social media essential for financial services? What are the benefits of social media for financial services?

Platform 84

Platform Social Media Insurance Education 84

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

JUNE 26, 2012

Tweet This infographic from MBA Programs takes a look at how and why social media is going corporate and how small and large businesses alike are tweeting, pinning and posting like never before to gain extra exposure and interact with their customers and fans. Corporate social media usage is skyrocketing. Infographic].

Social Media 229

Social Media Sports Statistics B2B 229

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Keyhole.co

JUNE 13, 2023

Though LinkedIn is a paradise for job seekers, this is also the go-to platform for B2B brands from the beginning. The professional setting of LinkedIn is great for cutting through the fluff and being direct with your audience. The platform also exhibits 2X conversion rates from that of other social media platforms.

LinkedIn 52

LinkedIn Analytics Metrics Guidelines 52

Visually SM

AUGUST 19, 2020

But with so many social media platforms out there, how can your company make such a big decision? In this guide, you will understand why it is so important to have social media profiles for your business. By the end of this article, you will be able to understand: Why does a brand need a social media presence?

Social Media 130

Social Media Brands Reddit Platform 130

Adam Cohen

APRIL 12, 2012

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. Several weeks ago, LinkedIn launched the LinkedIn Follow Button allowing followers to follow a company page on LinkedIn directly from owned assets like web pages and blogs.

LinkedIn 239

LinkedIn Engagement Statistics Microsoft 239

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Facebook Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Oktopost

NOVEMBER 6, 2023

We have news for you–social media is no longer a useful tool restricted to marketers. Sales teams across the globe are now cashing in on its success with the advent of social selling. Social selling isn’t just another sales tactic gaining some momentum – it’s the future of B2B sales.

B2B 84

B2B Team Conversation Education 84

Oktopost

OCTOBER 8, 2023

The impact of the economy has slowed down the pace of B2B sales, leaving sales teams wondering how to meet their KPIs. In fact, statistics reveal that 63% of leads who inquire about your company won’t make a purchase for at least three months, and another 20% will take more than a year to complete the sales cycle.

B2B 131

B2B Education Meeting Engagement 131

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. As MarketingSherpa notes, “Year after year, the greatest challenge that B2B organizations face is generating high-quality leads.&#. This may be just a statistical hiccup or it may be due to the continuing economic slump.

B2B 185

B2B Trends Marketing Technorati 185

Oktopost

SEPTEMBER 14, 2023

The rules of B2B buying have changed, and to succeed in this economy, one thing is clear: businesses must adapt to survive. Marketing Strategies That Will Help You Gain More MQLs Account-Based Marketing Building social proof from your customers Doubling down on social media insights Start Generating More MQLs Today What is an MQL?

B2B 69

B2B Campaign Statistics Data 69

Oktopost

JANUARY 31, 2024

We think it’s fair to say, social selling and employee advocacy are taking the B2B social media marketing world by storm. Both strategies are methods of building relationships on social media through your employees, but their goals and results are different.

B2B 62

B2B Metrics Comparison Education 62

Oktopost

SEPTEMBER 14, 2023

The rules of B2B buying have changed, and to succeed in this economy, one thing is clear: businesses must adapt to survive. Marketing Strategies That Will Help You Gain More MQLs Account-Based Marketing Building social proof from your customers Doubling down on social media insights Start Generating More MQLs Today What is an MQL?

B2B 62

B2B Campaign Statistics Data 62

Oktopost

SEPTEMBER 12, 2023

Cutting through competitive noise is difficult for B2B marketers, making lead generation tricky. Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. The B2B buyer journey has shifted, with sales reps now only having roughly 5% of a customer’s time.

Data 62

Data B2B How To Metrics 62

Oktopost

DECEMBER 20, 2023

But don’t worry, the rise of AI in B2B sales will not replace you. For success, all B2B sales cycles will always need human interaction and guidance throughout the funnel. Gartner predicts that by 2025, 75% of B2B sales organizations will incorporate AI within their traditional sales solutions.

B2B 75

B2B Software Process Team 75

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. This excellent study provides a wide array of answers, statistics and insights. Social Media Takes Time.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Check their Amazon app or social media sites for reviews from other customers. Guest post by Ron Stefanski.

Influencer 288

Influencer Brands Policies Privacy 288

Oktopost

JANUARY 5, 2021

I speak daily with product, marketing, and sales professionals about the impact that social media can have on developing buyer personas, launching a product, building a brand, or even on individuals standing in their respective marketplace. But what has this got to do with social media? Everything! That is around 2.5

Data 131

Data B2B Statistics Social Media 131

Pam Moore

AUGUST 17, 2020

? ?. SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. There are also more than 50 million companies setup on LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Writtent Blog

APRIL 25, 2013

If you answer “Yes” to at least on of these questions, our collection of blogging statistics will definitely be of great help to you. 1) 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. 7) B2B marketers who use blogs generate 67% more leads than those that do not.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Oktopost

NOVEMBER 18, 2020

Here are some of the most important sales and marketing alignment statistics you should know: 50% of sales time is wasted on poor prospects SalesHub. Only 12% of B2B buyers want to meet in person with a sales rep; and 71% start their process with an unbranded search Accenture, Think with Google.

Engagement 89

Engagement Social Media B2B Team 89

Razor Social

JUNE 1, 2017

If you are in B2B marketing or otherwise tasked with sourcing leads for your company, LinkedIn is one of the most powerful platforms you can use to grow your business. I can’t tell you how many times I’ve heard people say that they have a presence on LinkedIn, but they’re not seeing the results they’re after.

LinkedIn 111

LinkedIn Tools Social CRM Widget 111