Webbiquity SMM

DECEMBER 20, 2011

In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives. Nine Blog Metrics.

Social Media 194

Social Media Metrics Klout ROI 194

Techipedia: Tamar Weinberg

JANUARY 11, 2012

Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. Content syndication involves the actual publishing and sharing of content on social media platforms.

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

OCTOBER 22, 2013

You can connect with Kelsey on Twitter , G+ , or LinkedIn. Our clients typically look at a variety of metrics that great content can drive. These metrics fall into short and long-term categories. Total number of links and syndications achieved by the content. Shares are our first key metric.

Strategy 150

Strategy BuzzStream Content Brands 150

Webbiquity SMM

JANUARY 3, 2011

Sarah Hofstetter offers 25 outstanding tips for developing, maintaining and promoting a successful corporate blog, from creating an editorial calendar and incorporating visuals to setting up email distribution and tracking actionable metrics. Seven Ways to Revive a Neglected B2B Blog by MLT Creative. by MarketingSherpa.

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

MAY 2, 2017

Sample review: “GinzaMetrics aims to help marketers use marketing intelligence that’s designed to get you found with thousands of marketing strategies, search terms, content creations, and daily metrics to improve brand visibility. ” — MarketingLand. ” — MarketingLand. Pricing: contact vendor for quote. ” — SnapApp.

Tools 201

Tools Sample Samples Marketing 201

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. I’ve moved from Tweetmeme to Topsy on my embedded tweeting, due to improved metrics, and Topsy’s competitive intelligence capabilities are impressive. Gowalla For presence-based status updates, I use Gowalla.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167