Remove B2B Remove LinkedIn Remove Metrics Remove Reddit
article thumbnail

How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity SMM

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). 79% of marketers measure website traffic from social media, and 68% track engagement metrics on social networks, but just 26% measure the relationship of social media activity to leads and sales.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly. Still, much of what happens in social media is highly measurable, and these metrics can lead to an least indirect evaluation of the value of different media, activities, topics and tactics. Share this on Reddit.

SM2 187
article thumbnail

How Marketers are Using Social Media for Business: New Report

Webbiquity SMM

Metrics related to ROI, such as leads generated and direct sales, were mentioned by only about half of the survey respondents as key benefits of social media marketing. B2B marketers were slightly more likely to report increased sales than than their B2C counterparts. LinkedIn – 78%. Facebook – 87%.

Report 191
article thumbnail

What Can Social Media Do for SEO?

Oktopost

This increases the chances of your blog pieces being linked to from other blogs, Reddit, or Quora. Social media is the ultimate authority metric — unlike on your site, you can’t control what people say about your brand on social media. That number is likely to be much higher for B2B influencers.

SEO 115
article thumbnail

2011 Social Media Marketing Trends

Webbiquity SMM

Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. Metrics will mature. Share this on LinkedIn. Share this on Reddit. Facebook added more than 150 million new users in 2010. Post on Google Buzz.

Trends 187
article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. 9 Stats About Social Media Metrics and Measurement. billion last year to 2.5 DR4WARD ).