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7 Top B2B Social Media Trends

Oktopost

Social media has revolutionized B2B marketing. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. Jump ahead B2B Social Media: Where Are Your Customers Now? But, for B2B social media managers, cutting through the noise on social media can be challenging.

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14 LinkedIn Metrics That Every Manager Should Know In 2024

Keyhole.co

LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. Why track LinkedIn analytics?

Metrics 52
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B2B SaaS Marketing: 11 Proven Strategies for Growth

Oktopost

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62
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LinkedIn SEO Guide To Leverage LinkedIn Hashtags Analytics

Keyhole.co

LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!

Hashtag 52
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Maximizing Social Selling ROI with Dedicated Platforms for B2B Organizations

Oktopost

Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. Source Get deeper insights into social selling wins with a specialized platform This is where dedicated B2B social media management platforms like Oktopost come into play.

ROI 62
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8 social selling metrics to measure success

Sprout Social

According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. You need to know which metrics to pay attention to when you’re measuring the success of selling on social media. In this article, we’ll walk you through 8 social selling metrics to pay attention to. Engage with insights.

Metrics 136
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The LinkedIn Analytics That Matter for B2B Marketing

Oktopost

LinkedIn is known worldwide as the professional social media platform, where individuals and businesses can network and connect. More concerned with business than cat videos or politics, it is the perfect B2B marketing platform. One reason for LinkedIn’s increasing popularity is that B2B marketers use it for lead generation.

B2B 79