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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. Social media is the most popular platform for B2B marketing, says Content Marketing Institute: 83% of marketers are going this route. Today, the focus will be on Linkedin and how it can help B2B brands.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. Content aggregation ?). Email is the #2 priority.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

If you answer “Yes” to at least on of these questions, our collection of blogging statistics will definitely be of great help to you. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). Tweet (Source: HubSpot ). 7) B2B marketers who use blogs generate 67% more leads than those that do not. 2) 81% of U.S.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

According to recent statistics, 57% of companies in the U.S. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Image credit: HubSpot. Guest post by Ron Stefanski. say strengthening their brand is a top business objective.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: HubSpot ). Mobile Marketing Statistics on Technology. Mobile Marketing Statistics on Strategy. There are 6.8

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How to Use Social Media to Generate More Leads for Your Business

Oktopost

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

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20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

That’s perhaps why the growth in B2B digital ad spending over the past two years has been due largely to increased spending on native ads, while display has become less important. Less than 8% of total B2B product sales are closed directly through the Internet, versus 15% for B2C products. ( Native advertising may be the answer.

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