Social Media Strategies Summit
FEBRUARY 13, 2020
With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. TAKEAWAY: Be a resource.
Sprout Social
OCTOBER 25, 2022
Fast food, retail, sports—those brands can get experimental. Or how brands like Hubspot couple important announcements with graphics instead of just using text? For the second year in a row, HubSpot is named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms for its offering, Marketing Hub. ??.
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Sprout Social
APRIL 15, 2020
Tourism, entertainment and retail have been hit especially hard by the current economic downturn as people quarantine and delay major purchases. Many outlets like the GlobalWebIndex , IbisWorld , and HubSpot are publishing regular data reports on the global impact of coronavirus to help businesses do just that.
Social Media Strategies Summit
NOVEMBER 28, 2022
According to Think With Google, 87% of shoppers say it’s important to know they got a good deal when choosing a brand or retailer to purchase from, while 53% say they always research before buying to ensure they make the right choice. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands.
Writtent Blog
JULY 10, 2013
Source: HubSpot ). 58% of mobile consumers have used their smartphone for shopping while in a retail space. 41% of B2B buyers access content marketing through a smartphone. 39% of retail shopping experiences that didn’t result in a purchase were influenced by mobile research. There are 6.8 Source: Chief Marketer ).
Webbiquity SMM
OCTOBER 16, 2012
60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ).
Oktopost
NOVEMBER 7, 2022
Traditionally thought about in a B2C context, what would omnichannel look like from a B2B perspective? As reported by HubSpot, 93% of customers tend to purchase again from a company that provides exceptional customer service. Increase customer satisfaction and loyalty. 4 Ways To Improve Omnichannel Customer Experience.
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