How to Become a B2B Influencer on TikTok
The Social Media Hat
MARCH 30, 2023
Why being a B2B Influencer on TikTok is a good idea, and how to start! The post How to Become a B2B Influencer on TikTok appeared first on The Social Media Hat.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
The Social Media Hat
MARCH 30, 2023
Why being a B2B Influencer on TikTok is a good idea, and how to start! The post How to Become a B2B Influencer on TikTok appeared first on The Social Media Hat.
The Social Media Hat
NOVEMBER 13, 2023
Partnership Unpacked, Episode 47, with Franz-Josef Schrepf The post How To Build A B2B SaaS Agency Partner Program w/ Franz-Josef Schrepf appeared first on The Social Media Hat.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Social Media Hat
APRIL 2, 2023
Why being a B2B Influencer on Instagram is a good idea, and how to start! The post How to Become a B2B Instagram Influencer appeared first on The Social Media Hat.
Jon Loomer
AUGUST 14, 2022
Given how stagnant Facebook ads targeting production has been the past couple of years, it’s nice to have some positive news about something added. Meta announced new B2B targeting options for your Facebook ads. Let’s discuss what these options are and how you might use them. How to Access Them.
The Social Media Hat
APRIL 10, 2024
How to humanize your brand and create deeper connections with your audience. The post The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions appeared first on The Social Media Hat.
Oktopost
JANUARY 23, 2023
Catharina Sartori Mensak takes the hot seat to reveal her playbook for putting the human back in B2B social. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary We all know B2B doesn’t need to be boring, but most organizations still aren’t getting it right. Love going Behind the Post?
Oktopost
AUGUST 29, 2022
Dani Sayag goes Behind the Post to reveal the intricacies of building a B2B TikTok strategy. Need to build a B2B TikTok strategy from scratch? How marketers approach B2B social has drastically changed over the years, and our next guest Dani Sayag , Social Media Lead at Syte , has been through it all! Episode Summary.
Direct Marketing Observations
JANUARY 12, 2018
I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. Now B2B marketing? B2B influencers? The more you know about your space, the easier it is to decide how to market it to it. Especially in a B2C setting. Just as important.
Webbiquity SMM
FEBRUARY 16, 2021
The best part is that Instagram isn’t only a perfect place for consumer brands—it can work really well for B2B companies, too. Why Should B2B Companies Use Instagram Marketing? The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone.
Oktopost
MARCH 10, 2022
B2B Growth Marketing, Demand Generation, Field Marketing—however you badge it, it’s a numbers game. Many marketers shy away from social media because they don’t understand how to measure social media return on investment (ROI). How to Measure ROI in Social Media. How to Calculate Social Media (Formula).
Oktopost
NOVEMBER 22, 2023
Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.
Oktopost
APRIL 9, 2024
B2B Demand generation is changing. Novel formats, channels, and technologies like TikTok and ChatGPT are now driving forces behind buyer interest, opening up new ways for B2B brands to raise awareness about their products. Creating an infallible B2B demand generation strategy 1.
Koka Sexton
FEBRUARY 16, 2023
Building a B2B marketing strategy can be a challenging task, but it is essential for the success of any business that relies on other businesses as its customers. A well-crafted B2B marketing strategy can help a business to target the right customers, create a strong brand, and generate more leads and sales.
The Social Media Hat
JUNE 7, 2023
Insights from the experts on how to leverage LinkedIn today. The post 3 Effective LinkedIn Content Marketing Strategies for B2B Marketers appeared first on The Social Media Hat.
Social Media Strategies Summit
AUGUST 4, 2020
But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). Social media and B2B marketing are a better pair than many business people think. LinkedIn for B2B Social. Social media deserves more investment.
Sprout Social
DECEMBER 6, 2023
There lies the magic of B2B influencer marketing. It’s time for B2B brands to embrace the power of influencers. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing? Which platforms work best for B2B influencer marketing?
Social Media Strategies Summit
FEBRUARY 4, 2021
In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. Social media is the most popular platform for B2B marketing, says Content Marketing Institute: 83% of marketers are going this route. Today, the focus will be on Linkedin and how it can help B2B brands.
Oktopost
JUNE 30, 2021
Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. Easy, but wrong — because with the right strategy, Facebook is a viable channel for B2B marketing. Are Facebook Ads Right for B2B? How to Succeed with B2B Facebook Ads.
Buffer Social
JANUARY 15, 2024
Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.
Oktopost
MARCH 16, 2023
Want to hear more from renowned B2B marketing leaders? Episode Summary B2B video marketing has evolved significantly over the last few years, driven by changes in technology, consumer behavior, and industry trends. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here.
Sprout Social
JUNE 27, 2022
Can TikTok for B2B marketing unlock the same potential? Not all B2B companies may not be able to capitalize on those instant #TikTokMadeMeBuyIt B2C conversions, but that doesn’t mean they won’t get any value out of the network. When it comes to awareness, TikTok may be just what a B2B social media strategy needs. Published on.
Oktopost
MAY 12, 2021
It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .
Later
JUNE 28, 2021
LinkedIn is now a powerful business-to-business (B2B) marketing and sales tool. We’re highlighting 5 ways to level up your LinkedIn B2B marketing strategy in this blog post: What Is LinkedIn B2B Marketing? B2B marketing does exactly what it says on the tin. Why You Should Use LinkedIn for B2B Marketing.
Webbiquity SMM
JUNE 6, 2019
A lot of B2B marketers make the mistake of thinking their brand has no place on Instagram. What people fail to realize is that Instagram is a rich resource for potential views and sales—that is, if one knows how to read the numbers and play the game. Guest post by Natasha Ponomaroff. Craft your Profile.
Oktopost
FEBRUARY 24, 2022
While some B2B brands are still committed to more traditional sales methods, social selling can be even more efficient. In this article, we’ll take a look at the process of social selling and how it can help B2B companies generate more leads (and ultimately more revenue). Which Channels Are Best for B2B Social Selling?
Pam Moore
JULY 13, 2023
Unleash Your B2B Sales Superpowers with Artificial Intelligence Ready to add some sizzle to your B2B sales results? Let's unleash your B2B sales superpowers with a little AI magic. So let's team up, unleash the magic, and take your B2B sales to dizzying new heights! This is the magic of B2B sales in the era of AI.
Awario
APRIL 14, 2021
In this article, you will find the list of common B2B social media marketing mistakes that all marketers sometimes make. Check if you make these mistakes and learn how to fix them. If your social networks are not effective, you need to analyze your recent activities carefully.
Oktopost
FEBRUARY 29, 2024
Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. Source Get deeper insights into social selling wins with a specialized platform This is where dedicated B2B social media management platforms like Oktopost come into play.
Oktopost
NOVEMBER 4, 2020
Ever wonder why B2B social listening is considered a black hole in terms of ROI? On this podcast episode of Radically Transparent , I decided to catch up with Saif Ajani , CEO and co-founder of Keyhole , a social media listening and online monitoring solution to explore the amazing ways B2B marketers can approach social listening.
Oktopost
AUGUST 26, 2019
So, why are B2B marketers lagging behind? One obvious answer is that traditionally, B2B marketers are, well, traditional. For most traditionalists, video doesn’t work for for B2B marketing for two reasons. The second caveat to B2B video marketing is ROI. You’ve decided to commit to producing B2B video content?
Ignite Social Media
JULY 6, 2022
91% of B2B marketers use social media networks to achieve top-of-the-funnel goals like reaching their target audience and driving sales. . Today, use our expertise at Ignite to help you discover the five best social media networks for your B2B marketing campaigns.? . In fact, 80% of the total B2B leads come from LinkedIn.? .
Social Media Today
JANUARY 13, 2019
Struggling to generate engagement with your B2B content? Here are some tips to help attract and engage your prospects with effective content marketing strategies.
Waxing UnLyrical
FEBRUARY 5, 2013
This struggle is even more difficult for business-to-business (B2B) marketers, who feel so lost trying effectively target business professionals on Facebook that they only put in half the effort or abandon the platform completely. As a B2B company, your customers know the angles, and they know the game. We’d love to hear about them!
Oktopost
MARCH 13, 2023
But what does that look like in the B2B social media industry, and what role does social play in the B2B buyer journey? An expert in B2B social, Stephanie’s experience in social spans a variety of industries, including technology, research, and financial services, working on global brand and corporate social teams at IBM and Gartner.
Oktopost
DECEMBER 21, 2023
With over 30 years in B2B Sales and Marketing, Alex Abbott joins host Olivia Messina on Behind the Post to discuss one of the most prevalent topics in B2B sales today: social selling. Alex urges that the traditional prospecting approach is no longer working.
Webbiquity SMM
JULY 2, 2019
B2B marketing can be tough, especially when so many campaigns look the same. As a marketing professional, you know how important it is to infuse your content with emotion. Even in B2B, buyers are actual humans with feelings. Using Cats Gives Your B2B Marketing More Authenticity. So should your marketing include cats?
Koka Sexton
JANUARY 5, 2023
Understanding how to qualify leads is integral to running successful B2B marketing campaigns. Tracking metrics such as click-through rate, return on ad spend, and web traffic can be incredibly helpful in assessing the performance of your B2B marketing campaigns. Why it matters.
Oktopost
NOVEMBER 28, 2022
In the world of B2B sales, this can be a complex and time-consuming task, as the buyer’s journey is often long and convoluted. Over 84% of B2B executives are using social media as a source for making a purchase decision, which shows that buyers are doing their research online before they make a commitment to a company.
Sprout Social
JULY 1, 2021
But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. B2B SEO has a few basic areas that differ from B2C SEO. In this guide, we’ll outline those key differences and how you can better your own B2B SEO strategy. What is B2B SEO?
Oktopost
FEBRUARY 10, 2022
Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community. Radically Transparent is a podcast geared towards the modern-day B2B marketer.
Keyhole.co
JANUARY 27, 2023
Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.
Oktopost
MARCH 15, 2021
B2B marketing has felt these shifts as much as any other field. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn. Here’s how to adjust your strategy to be successful. Social Advertising and Video.
Oktopost
FEBRUARY 28, 2022
How to Implement an Employer Branding Strategy in 6 Steps. How to Implement an Employer Branding Strategy in 6 Steps. From there, it’s easy to get a sense for how your employees feel and how to move forward in making them happier. In this piece, we’ll cover some basics, and highlight ways to solidify your employer brand.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content