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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%). Earnest Agency ).

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Zuberance Webinar June 24 Shows How to Turn Word of Mouth into Sales

Bill Hartzer

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales.

B2B 101
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Calculate Your Blogging ROI in 9 Steps

Convince & Convert

What does the blog cost in hosting, maintenance, and app fees? Let’s assume your monthly blog hosting is $19, and you spend $19 per month on Inbound Writer to help with you blog’s SEO, and you spend $19 per month on Formstack to create and manage landing pages to convince people to download your white paper.

ROI 153
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How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. How did you get involved in social media?

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

white paper. B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. Jay is the founder of [link] and host of the Social Pros podcast. Responsible party for setting it up right?

ROI 138
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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

BlissPR is all B2B, and heavily blog-focused. White Horse does more chunky content like white papers and Webinars. True monthly blog cost (not including design and hosting fees) = $1,620 (36 hours @ $45/hour). White papers. Bailey Gardiner is mostly blog-oriented too. Same with MLT Creative.

Content 129
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Among the topics discussed between host Jerry Michalski and the speakers, panelists, attendees, and contributors to this blog: enterprise 2.0, FAST White Paper. Find out more and download the paper today.