Oktopost

JULY 18, 2019

Likes are no longer viewed as a mere social metric, but as a profitable social currency. . The same holds true for B2B organizations, who use Instagram to effectively display the more human, cultural, and light-hearted side of their company. . Pay attention to other metrics. Up your content-game. To conclude….

B2B 99

B2B Instagram Metrics Social Networking 99

Keyhole.co

APRIL 3, 2024

Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. These stats speak volumes about the platform’s prowess in shaping consumer decisions and its viability for B2B marketing.

Strategy 52

Strategy Twitter Tips Marketing 52

Keyhole.co

MARCH 11, 2024

From identifying key metrics to collecting and interpreting your data, we’ll cover all the essentials you need to know to master your LinkedIn analytics. By tracking metrics like page views, connection growth, and post engagement, you gain a clear picture of your online presence and reputation. Let’s get started!

Template 52

Template Templates Analytics LinkedIn 52

agora pulse

NOVEMBER 10, 2020

What Are the Most Important Social Media Metrics? The most important social media metrics for your brand depend on what your team wants to accomplish. That’s why you have to decide on your social media marketing goals before you can zero in on the right metrics. Some common objectives and related metrics include the following.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Also follow social media hashtags related to your product or service. Hashtags: What hashtags are your competitors using?

Analysis 105

Analysis Sentiment Marketing How To 105

Sprout Social

OCTOBER 25, 2022

However, it’s much easier to connect web traffic to ROI making it a management-preferred reporting metric. For the second year in a row, HubSpot is named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms for its offering, Marketing Hub. ??. Harness the power of hashtags.

Strategy 131

Strategy Brands Hubspot Survey 131

Keyhole.co

MARCH 20, 2024

As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. It’s no wonder why 40% of B2B marketers say that LinkedIn is the most effective channel for finding and converting high-quality leads. Review of selected LinkedIn monitoring tools 1.

LinkedIn 52

LinkedIn Tools B2B Price 52

Social Media Strategies Summit

FEBRUARY 24, 2021

Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too. Your campaign hashtags. Industry-specific terminology and hashtags. Measure Key Social Listening Metrics. Your product name. Your slogan.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Webbiquity SMM

APRIL 30, 2020

Hashtags are an important element in getting more exposure, and subsequently higher rates of engagement. Any hashtag is a directory for a specific phrase, and every post containing it can be discovered in the search results for that hashtag. Hashtags are most effective when used strategically. Hashtagsforlikes.

Instagram 159

Instagram Tools Hashtag Authentication 159

Oktopost

NOVEMBER 16, 2023

75% of B2B buyers use social media to make buying decisions. Deciding which key metrics to analyze can be challenging with endless social data available. You’ll want to choose metrics that align with your business goals for a complete 360º view of your customers and lead engagements on social.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. Our influencer marketing tool, Tagger by Sprout Social , simplifies influencer metric-tracking by enabling you to measure metrics from a third-party account a.k.a. your influencer’s.

Influencer 106

Influencer Marketing Collaboration ROI 106

Oktopost

DECEMBER 22, 2019

Oktopost specializes in social media management for B2B companies. For B2B companies, which often overlook social media marketing, Oktopost can help them them not only track brand mentions but also demonstrate how those mentions and social engagements impact sales opportunities.

Tools 116

Tools B2B Sentiment Notification 116

Webbiquity SMM

MARCH 7, 2019

Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons!

Eventful 145

Eventful Social Media Badge Hashtag 145

Sprout Social

NOVEMBER 2, 2021

Hashtags are hugely influential on how TikTok users discover and engage with videos. Before posting, we spent time researching which hashtags we wanted to use and how they would affect where we showed up on the platform. Stop treating followers as a vanity metric. Sprout’s least viewed TikTok, however, skews that data slightly.

Strategy 116

Strategy Marketing Hashtag Influencer 116

Keyhole.co

MARCH 9, 2023

Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis. Union Metrics offers standard listening features like real-time mention monitoring, sentiment analysis, and insights like best times to post.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

NOVEMBER 23, 2022

LinkedIn advocacy metrics. With over 65 million decision-makers on LinkedIn, it’s the place to connect with your next B2B buyers. And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. Metrics that tell you, “how many people are using advocacy?”.

LinkedIn 114

LinkedIn Tips Curation Training 114

Keyhole.co

OCTOBER 24, 2023

While the number of views is a significant metric, view duration, which is also known as watch time, is equally important. Watch time is a very important metric, since YouTube’s algorithm strongly considers it while ranking videos. This is a crucial metric as it represents the number of people who are interested in your brand.

YouTube 52

YouTube How To Posterous Upcoming 52

Unmetric

JUNE 11, 2019

Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand. The tool offers a daily email update on the top line metrics of content that best resonated with your audience. It also allows you to create brand new insights by mashing metrics from different apps. G2Crowd Rating: 4.3.

Analytics 125

Analytics Tools Social Media Curation 125

Oktopost

APRIL 2, 2020

This is critical because it’s entirely too easy to get lost in all the metrics that we have on social media. Good social media reporting helps cut through the clutter and puts the value front and center–something that is invaluable in B2B marketing, especially. please design a quote and background: Data is Easy.

Report 126

Report Social Media Tools ROI 126

Keyhole.co

FEBRUARY 4, 2023

LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. Select the metrics whose details you want to analyze. Now that you are well-versed in LinkedIn page analytics, let’s find out what each of these metrics signifies. They have grouped their metrics into 6 broad segments.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. Select the metrics whose details you want to analyze. Now that you are well-versed in LinkedIn page analytics, let’s find out what each of these metrics signifies. They have grouped their metrics into 6 broad segments.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Sprout Social

OCTOBER 10, 2023

Sponsored posts are disclosed by a hashtag like #ad or #brandpartner, or a paid promotion label that appears on-screen to let followers know the creator is being paid for the content. The “Define Your Load” campaign won a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023.

Examples 126

Examples Influencer Campaign Marketing 126

Webbiquity SMM

DECEMBER 22, 2020

That’s where using the right hashtags can help. While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis. That’s where hashtag tracking comes in. How to Do Hashtag Tracking. Create a Hashtag. Select a Hashtag Tracking Tool.

Hashtag 215

Hashtag Analysis Campaign Social Media 215

Keyhole.co

MAY 9, 2023

Inspire your audience to share their story with the campaign hashtag Instagram allows audiences to search for content via hashtags. This makes hashtags an influential resource to turbocharge a brand’s marketing efforts. Ensure they use the branded hashtag in their post. Next, choose a winner with the most appealing story.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Keyhole.co

MARCH 24, 2023

Here’s how a happy Audi customer used hashtags and shared his clicks, which the brand later reposted as social proof. Tip: Observe your competitors’ social media activity by looking for their brands, items, and relevant hashtags or keywords. Type in the search terms or hashtags you want to monitor.

How To 52

How To Sentiment Reputation Hashtag 52

Oktopost

MARCH 27, 2024

However, not all social listening is created equal, especially when comparing the needs of B2B and B2C organizations. Let’s dive into why social listening in a B2B context isn’t just helpful—it’s essential, and how it differs fundamentally from its B2C counterpart. Unfortunately, the same is not true in B2B.

B2B 75

B2B Sentiment Analysis Influencer 75

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). 79% of marketers measure website traffic from social media, and 68% track engagement metrics on social networks, but just 26% measure the relationship of social media activity to leads and sales.

Social Media 245

Social Media B2B Marketing SEO 245

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 152

B2B Tips Twitter Marketing 152

Hootsuite

AUGUST 23, 2023

If you’re struggling to get eyes on your Facebook content, your posts might be missing a key element: Facebook hashtags. Hashtags are a powerful tool for discovery on many social media platforms, including Instagram and TikTok , but users often overlook the power of Facebook hashtags. Do Facebook hashtags matter?

Hashtag 98

Hashtag Tools Facebook HootSuite 98

Waxing UnLyrical

APRIL 2, 2013

On how to undertake research that doesn’t break the bank, whereupon Sandra said something really smart, and important, about metrics in general: @ gleenyc Most important metrics don’t come frm the platforms – it’s not tweets, likes or follows that matter. It’s leads & sales.

Airlines 217

Airlines Metrics Banking Consultant 217

Keyhole.co

JULY 5, 2023

Being a visual-first platform, it’s particularly suitable for eCommerce marketing (as opposed to B2B, software, and service-based businesses), because you have all the creative liberty to post eye-catching product photos, entertaining and/or educational videos, user-generated content, and more. This ensures maximum visibility and engagement.

Instagram 52

Instagram Meme Tips Marketing 52

Sprout Social

JULY 6, 2022

But those unstructured data points mean nothing in their raw, hashtagged format. Leadtail, a B2B-focused social media agency, started casting that net pre-pandemic with a video-conferencing client who was being outperformed leaps and bounds by their primary competitor: Zoom. You can see what’s missing from the marketplace.

Social Media 115

Social Media Sentiment Survey Marketing 115

Sprout Social

OCTOBER 19, 2023

For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. Scope the terms, hashtags and keywords to monitor No surprises here. Marketers are rightfully obsessed with metrics and numbers related to reputation are among the most actionable for brands.

Reputation 96

Reputation Sentiment Analysis Notification 96

Keyhole.co

NOVEMBER 29, 2023

From understanding social media channels to monitoring your YouTube metrics, Keyhole is a multi-feature platform where you can access the basic information you need to start your journey or glance at the most crucial metrics. She likes researching topics related to B2B and SaaS.

YouTube 59

YouTube Analytics Analysis Engagement 59

Sprout Social

JANUARY 23, 2024

But strategic hashtagging helps you address this challenge. Hashtags on Facebook help you categorize your content and make it easier for users to find your posts. In this post, we take a deep dive into the world of Facebook hashtags. We show you how to use hashtags on Facebook and how your business can benefit from them.

Hashtag 120

Hashtag Facebook Fashion Trends 120

Hootsuite

JULY 4, 2022

of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x TikTok videos using the #Finance hashtag have 6.6

Questions 104

Questions Banking Insurance HootSuite 104

Keyhole.co

MARCH 4, 2023

What metrics can you track? What metrics can assist you in getting there? Suggested Read: Writing Instagram Captions that Convert: Content, Formatting, and Hashtags There are a couple of ways you can track the effect an influencer has on your sales: Provide them with a custom discount code. get more people to buy.

ROI 52

ROI Influencer Marketing Campaign 52