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How to Build a Brand Community for your B2B Business

Oktopost

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .

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How to Use Social Listening to Retain More Customers

Webbiquity SMM

How to Use Social Listening to Retain More Customers Social media monitoring is no longer just an add-on element in social media marketing , but a must-have process to monitor the pulse of customer preferences. Create marketing materials about how you listened to your customer’s demands and updated your offerings.

Sentiment 142
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What Is B2B Event Marketing and Why You Should Still Consider it in 2021

Oktopost

B2B event marketing has been proven to be as good as gold for this goal. . 99% found unique value in this B2B marketing strategy that they did not get from other channels. Given that, in this post, we’ll talk about: What B2B event marketing is. What is B2B Event Marketing? Why Is B2B Event Marketing Important?

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How to Break Through the Noise and Thrive on LinkedIn

Oktopost

One of the biggest challenges for buyers and brands alike is learning how to filter through the noise across the network. Catch the conversation by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. You can find Megan on LinkedIn actively sharing insight in B2B content marketing.

LinkedIn 109
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How to use AI analytics for targeted business decisions

Sprout Social

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. Business monitoring AI analytics can analyze data in news articles, forums like Reddit and social conversations simultaneously, on both your brand and competitors.

Analytics 112
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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

Simply put, online brand reputation is how your audience sees your business and talks about it on the internet. However, while it affects both B2B and B2C industries, the dynamics differ. Businesses are more likely to work through challenges with their B2B partner if they see long-term value.

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How to Use Social Media to Generate More Leads for Your Business

Oktopost

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.