Adam Cohen

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Engaging the Right Audience on LinkedIn

Adam Cohen

Companies that serve both SMB and Enterprise customers in a B2B line of business can target status updates to followers who work only at those respective sized companies, increasing the likelihood of engagement through a comment, ‘like’ or click. Status updates about events can target the local city or region where the events are hosted.

LinkedIn 239
article thumbnail

Engaging the Right Audience on LinkedIn

Adam Cohen

Companies that serve both SMB and Enterprise customers in a B2B line of business can target status updates to followers who work only at those respective sized companies, increasing the likelihood of engagement through a comment, ‘like’ or click. Status updates about events can target the local city or region where the events are hosted.

LinkedIn 100