Webbiquity SMM

APRIL 13, 2021

As of late March 2020, the iPhone app had been downloaded more than three million times. ” Unlike a podcast that’s recorded live, or most webinars, there’s no option to access a Clubhouse discussion after the fact, on your schedule. appeared first on B2B Marketing Blog | Webbiquity. Nothing is recorded.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Pam Moore

SEPTEMBER 19, 2023

Hey Digital Marketing and B2B Sales Trailblazers! Grab the FREE buyer persona worksheet and sharpen that marketing sword ->> Download Buyer Persona Worksheet The Buyer Persona worksheets are even editable. In a world of automation and robots… be the HUMAN! Hustling to get the juiciest ROI from your efforts?

B2B 78

B2B Exercises Remix Team 78

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. Not all of these have hooks for gathering download information (that’s just not acceptable these days). B2B Marketing Content: Lure or Lasso? Share this on FriendFeed. Tweet This Post.

Types 255

Types Content Case Study Press Release 255

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. Not all of these have hooks for gathering download information (that’s just not acceptable these days). B2B Marketing Content: Lure or Lasso? Share this on FriendFeed. Tweet This Post.

Types 255

Types Content Case Study Press Release 255

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”

Statistics 207

Statistics B2B Content Marketing 207

Webbiquity SMM

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. Register for a webinar , a seminar, or a newsletter. Register for a webinar , a seminar, or a newsletter. They’re not much different. Social Media.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Convince & Convert

JANUARY 3, 2024

The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. These individuals represent mid-market and enterprise B2B brands from various industries. The survey was fielded during July and August 2023.

B2B 140

B2B Research Influencer Marketing 140

Sprout Social

MAY 5, 2021

Again, the average B2B buyer’s journey is growing longer. E-books, webinars and other lead magnets. This might include: Downloading an e-book. Attending a webinar. In fact, it’s a common misconception that a specific click or download means that a lead is ready to buy. How-to videos. Case studies.

Data 117

Data Marketing How To Collaboration 117

Hootsuite

FEBRUARY 18, 2020

Bonus: Download a free guide to discover how to get more sales and conversions with social media monitoring on Hootsuite—no tricks or boring tips. For example, according to LinkedIn, 89 percent of B2B marketers turn to LinkedIn for lead generation. Here are the results: Webinars 35%. What is a social media lead? Gated content.

Social Media 145

Social Media How To HootSuite Discount 145

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Make the action fit the content. Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Pam Moore

DECEMBER 7, 2017

How to use our 2018 content marketing editorial calendar template ( download now ). How to get a grip on your content for 2018: Step 1: Download the 2018 calendar here-> Content Editorial Calendar. Content that Converts to Sales On-Demand Webinar. 2018 Influencer Marketing Trends and Best Practices On-Demand Webinar .

Template 167

Template Templates Trends Content 167

Oktopost

NOVEMBER 18, 2020

Only 12% of B2B buyers want to meet in person with a sales rep; and 71% start their process with an unbranded search Accenture, Think with Google. What has a lead been engaging with and how often (webinar, whitepaper, social content). 35-50% of sales go to businesses that respond first HubSpot.

Engagement 89

Engagement Social Media B2B Team 89

Convince & Convert

AUGUST 8, 2019

Nevertheless, keep in mind that not all brands are The Atlantic , and news outlets tend to receive a lot more shares than, say, a B2B marketer. We also looked at the lead figures for a recent webinar. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 152

Brands Analytics Consultant Data 152

Pam Moore

FEBRUARY 24, 2018

I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. Does this mean that they will not click over to iTunes to subscribe and download a podcast they find on Facebook? Does this mean that they do not read it?

Feed 167

Feed Feedly Metrics News 167

Pam Moore

JUNE 26, 2020

Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C). Why knowing your customer is not rocket science and is one of the easiest ways to leverage digital and social media marketing. Supporting Resources. Learn more and apply here.

eBook 78

eBook Template Templates B2B 78

Convince & Convert

JULY 29, 2012

click here to view and download the Social Media ROI Cookbook on Slideshare). B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. ” white paper. Here’s the deal.

ROI 138

ROI Social Media Social CRM Survey 138

Sprout Social

MARCH 12, 2020

It is the most prominent stepping stone on the path to purchase in every industry, including the B2B SaaS, internet and technology space. . Even if your brand isn’t B2B, many of the takeaways in this article can be applied to consumer product launches. . Building a successful go-to-market strategy with social media.

Data 101

Data Skills Meme Social Media Management 101

Sprout Social

JULY 31, 2019

You can also download our Sprout 101 Guide for your own quick reference or for distribution on your team. Download the Sprout Social mobile app. Sign up for a Sprout Social Webinar. How to build a better business with B2B social listening. Would you rather see a video walkthrough of these features? Related Articles.

Team 82

Team Notification Report Metrics 82

Pam Moore

AUGUST 3, 2016

However, where Snapchat has struggled is expanding the demographic as well as presenting a solid value proposition that is both affordable and understandable for brands working in the business to business (B2B) space. Free webinars: We are launching a series of webinars and training opportunities to dig even deeper.

Instagram 60

Instagram Advertising Comparison Training 60

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Generate webinar registrations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MAY 23, 2017

Nevertheless, keep in mind that not all brands are The Atlantic , and news outlets tend to receive a lot more shares than, say, a B2B marketer. We also looked at the lead figures for a recent webinar. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 129

Brands Analytics Data Metrics 129

Writtent Blog

APRIL 1, 2013

33% of the average B2B marketing budget is currently allocated towards custom content creation. 91% of B2B organizations are currently using custom content for marketing. 61% of marketers are currently using eBooks, whitepapers and webinars to attract and convert leads. Step #13: Embrace Metrics.

Brands 108

Brands Content B2B Wireless 108

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. So what makes Google+ special? What are the best practices for business use of the platform? ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

MARCH 10, 2010

You can download it free below. Download it: [link] [link] Ann Handley Have you scored a copy of @jaybaer's Staggering Social Media Insights – The Best of Twitter 20? Download it: [link] [link] Lucy Railton Hope to read this if/when MC naps. AND, you can win a hard copy (only 50 exist) FedExed to you.

Social Media 116

Social Media eBook Strategy Social CRM 116

agora pulse

DECEMBER 23, 2019

But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. ’ If you haven’t yet, download TikTok and be sure to at least follow a few brands on the platform to see what they are doing on it. I’ll leave you with a ‘one to watch.’

Social Media 92

Social Media LinkedIn YouTube Platform 92

Convince & Convert

JANUARY 14, 2016

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. It’s not a financial services firm, but it is a B2B company that sells to big, often conservative enterprises. Image via BigStockPhoto.com. “Fun” and “funny” are two different things.

Flash Mob 60

Flash Mob Content Banking Marketing 60

Convince & Convert

FEBRUARY 11, 2010

But, in short, here is where this notion that the App Store is going off the rails is pretty baseless: – 280 million apps were downloaded from the App Store in December alone, generating $250 million in revenue. (I link] sean_bartlett (sean_bartlett) Twitter Comment RT @jaybaer: Is doom on the horizon for Apple's app store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

FEBRUARY 12, 2012

BlissPR is all B2B, and heavily blog-focused. White Horse does more chunky content like white papers and Webinars. I’m thinking about putting together a downloadable spreadsheet so agencies (and anyone with a content marketing program) could input salaries, hours, etc. Bailey Gardiner is mostly blog-oriented too.

Content 129

Content Marketing Cost Metrics 129

Oktopost

APRIL 7, 2022

Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc. So how can you create a social media sales funnel that aligns (and drives leads into) your B2B sales funnel? What value do you uniquely add?

Social Media 118

Social Media How To Metrics B2B 118

Sprout Social

JANUARY 30, 2020

Whereas a traditional company may treat a transaction as a “one and done,” SaaS companies are laser-focused on long-term retention after a demo or download. Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Company newsletters.

Strategy 99

Strategy Marketing Case Study How To 99

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. In this article, we’ll take you through 11 steps and goals to help develop your B2B lead nurturing process into an effective conversion machine. Downloading free, branded content. How important is it?

B2B 165

B2B ROI Campaign Buy 165

Pam Moore

SEPTEMBER 20, 2020

Take Action: Download free Guide: Sales & Marketing Conversion Funnels – The ULTIMATE Getting Started Guide! Social Profit Factor Training Academy – go at your own pace in our virtual digital and social marketing training academy designed to empower marketers and business leaders to achieve their personal and business goals.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78