Pam Moore

MARCH 7, 2023

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. Here is the thing… your brand definitely has a personality regardless if you have thought about it, planned it or not. Here are some resources to get you started.

Authentication 78

Authentication eBook Brands B2B 78

Pam Moore

MARCH 7, 2023

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. Here is the thing… your brand definitely has a personality regardless if you have thought about it, planned it or not. Here are some resources to get you started.

Authentication 78

Authentication eBook Brands B2B 78

Oktopost

APRIL 9, 2019

Especially on social media, which is uncharted territory for many B2B brands, it’s going to be increasingly important for agencies to show exactly how a presence on social networks will yield clicks, conversations, and conversions. The Presentation: Making the Case to Clients. Results are what impress B2B marketing clients.

Report 95

Report Social Media B2B How To 95

Hootsuite

MARCH 11, 2020

Bonus: Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary. Another reason could be that 80% of B2B leads generated on social media come from LinkedIn.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Oktopost

JUNE 17, 2020

It’s not so much the actual selling, so don’t go thinking that AI chatbots are going to be closing your B2B deals for you anytime soon. Beyond just optimizing existing processes, sales automation tools can allow for large scale personalization of your content and communications , which is a critical component of any B2B marketing strategy.

Tools 98

Tools Hubspot B2B Price 98

Keyhole.co

MARCH 11, 2024

This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. Assessing professional performance LinkedIn analytics provide invaluable insights into how effectively you’re presenting yourself to the professional world. These are the reasons why they matter: 1.

Template 52

Template Templates Analytics LinkedIn 52

Pam Moore

JULY 6, 2020

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my free eBook 15 Tips to IGNITE Your Brand & Stomp Status Quo! . SoundCloud.

Brands 78

Brands eBook Template Templates 78

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Make the action fit the content. Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

JANUARY 7, 2011

Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. Download the report and join the discussion on Focus. Facebook added more than 150 million new users in 2010. So what’s next? Share this on Bebo.

Trends 187

Trends Social Media Marketing Technorati 187

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . This present approach has a better chance of converting an audience into leads. Visual presentations. … The best techniques include looking at Google-related searches. Case studies delving into a topic.

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Comparison SEO Curation Domain Name 145

Twist Image

MARCH 15, 2018

If you're interested in learning how to give a better (and more valuable) presentation (or you're not there yet), please read this before proceeding: How To Give A Great Presentation (Seriously). This article really breaks down (in steps) how to develop and prepare for a great presentation, keynote and/or speech. Start strong.

How To 58

How To Eventful B2B Conference 58

Pam Moore

JUNE 23, 2019

Have you ever listened to and watched an amazing presentation? What made the presentation so incredible? Same thing is true for a successful presentation. Incredible presentations don't just happen. I speak and train all over the globe in both b2b and b2c markets. How does it compare to your presentation material?

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

Have you ever listened to and watched an amazing presentation? What made the presentation so incredible? Same thing is true for a successful presentation. Incredible presentations don't just happen. I speak and train all over the globe in both b2b and b2c markets. How does it compare to your presentation material?

Eventful 90

Eventful Tips Training Authentication 90

Sprout Social

SEPTEMBER 30, 2020

LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation. According to the platform , 75% of potential B2B buyers say thought leadership helps them determine which vendors to put on their short list.

Organization 101

Organization LinkedIn Strategy Social Media 101

Pam Moore

JUNE 2, 2017

20+ years experience in B2B and B2c in varied industries across enterprise technology (hardware, software and services), beauty, education, risk management, real estate, manufacturing, ecommerce, franchising, hospitality and loads more. Social Zoom Factor podcast has 230+ episodes downloaded 100k times per month- more than 1.5

Training 167

Training Communities Social Media Real Estate 167

Oktopost

SEPTEMBER 13, 2022

To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. There are a number of benefits that financial services can experience by being present on social media, which include: Build trust: Financial services is a relationship-based industry.

Platform 84

Platform Social Media Insurance Education 84

Buffer Social

JANUARY 16, 2018

– Your thoughts + downloadable data & charts. The majority of respondents work at companies who focus on both B2B and B2C customers (43 percent), while 33 percent work at purely B2B companies and 25 percent at B2C companies. You can also download a copy of all the State of Social 2018 charts here.

Report 111

Report Data Social Media Research 111

Oktopost

NOVEMBER 18, 2020

However, aligning sales and marketing and achieving this level of cohesion presents a lot of obstacles for companies. Only 12% of B2B buyers want to meet in person with a sales rep; and 71% start their process with an unbranded search Accenture, Think with Google. They still remain apart in many organizations.

Engagement 89

Engagement Social Media B2B Team 89

Webbiquity SMM

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? Proclaim Messenger enables you to easily combine pre-recorded or live video with PowerPoint presentations to produce video email campaigns (with full analytics), one-off video sales emails, or hold live one-to-one or small group video chats. Create video emails?

Tools 206

Tools Social Media Lithium Sysomos 206

Pam Moore

SEPTEMBER 26, 2019

Social media and digital marketing present phenomenal ways for brands and people to establish thought leadership far better than traditional methods. This is important for both B2B and B2C businesses but incredibly important in B2B due to the longer and more complicated buying processes. Building thought leadership takes time.

Brands 60

Brands How To B2B Training 60

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. So what makes Google+ special? What are the best practices for business use of the platform? ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. Plus, we’ve compiled these tips into a handy checklist to get you started: Download Here. Looking to educate your audience in the B2B space? No respect.

Social Media 105

Social Media Marketing URL Hashtag 105

Laurel Papworth

DECEMBER 21, 2023

Now, of course, you’ve been presenting today on a couple of sessions, mostly around the hottest topic on Earth at the moment, which is AI, a relatively new conversation, just over a year or so old, but been around for a long period of time. And now, of course, it’s like, yeah, download, instal, start running.

Course 52

Course Committee Data Training 52

Sprout Social

JANUARY 4, 2022

B2B #sales leaders need to move away from conventional approaches and embrace the realities of today’s digital-first buying climate: [link] @pjharrell @mikepregler_biz @JStevenSilver @JenMBullock_ pic.twitter.com/bitcVaJSoV. This presents a major opportunity for businesses that aren’t already active on the platform to jump in.

Statistics 141

Statistics Social Media Video Marketing 141

Pam Moore

FEBRUARY 24, 2018

Every social media keynote presentation deck since 2009 includes a slide on how important valuable content that engages your target audience is to success in using social media for business. Does this mean that they will not click over to iTunes to subscribe and download a podcast they find on Facebook?

Feed 167

Feed Feedly Metrics News 167

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Also use it to track results and present the plan to your boss, teammates, and clients. Just look at Adobe.

B2B 98

B2B Social Media Tools Tips 98

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Kikolani

JULY 5, 2013

12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. Also, subscribe to the mailing list to download a free copy of The Guest Blogging Survival Guide! This Week on Kikolani. Blogging / Content. Business / Career.

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Domain Name Marketing Embedding RSS 128

Convince & Convert

MARCH 8, 2012

Click the play button to listen here: Download the audio file: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Company 120

Company Instagram B2B Survey 120

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. As a good content marketing best practice, we’ve put together the highlights of the presentation below, along with the downloadable SlideShare version.

Content 142

Content Consultant Marketing Price 142

Pam Moore

SEPTEMBER 20, 2020

LinkedIn presents tremendous opportunity to build brand awareness, generate leads and increase sales as you build your network of powerful contacts. Your digital presence such as how you present yourself, how you engage and even what you like, comment on and share on LinkedIn all impact your personal and business brand. SoundCloud.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Get more from your presentations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Sprout Social

OCTOBER 10, 2019

Furthermore, the platform notes the power of sponsored content in their downloadable datasheet , citing the following stats: 74% of B2B buyers ultimately choose to work with companies that are the first to provide them with useful content. Content via LinkedIn gets 15x the interactions versus job postings in users’ feeds.

LinkedIn 94

LinkedIn How To Real Estate Advertising 94

Convince & Convert

MARCH 8, 2016

In most companies – especially B2B firms – sales and marketing don’t get along. Recently, I delivered a presentation at Cisco’s Marketing Velocity Partner Summit in San Diego about Smarketing, and the 5 critical components of making it work. They sing the same song, but in very different ways.

How To 60

How To Embedding B2B Patterns 60

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. As a good content marketing best practice, we’ve put together the highlights of the presentation below, along with the downloadable SlideShare version.

Content 130

Content Consultant Marketing Price 130

Pam Moore

AUGUST 17, 2020

How to engage in human ways by sharing relevant content and ensuring an authentic presentation of yourself and your brand. Take Action: Download free Personal Branding Guide and Worksheet . Download free Target Customer (Buyer Persona) Worksheets . Tips to be a people connector and build a network of power players. SoundCloud.

LinkedIn 78

LinkedIn Tips Brands Training 78

Social Media Strategies Summit

NOVEMBER 28, 2022

If your call to action is to download an ebook, the landing page should send you somewhere like this: Image source. Facebook ads present an opportunity to promote yourself in various ways. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands. Types of Facebook Ads. Brooklinen.

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Examples Facebook B2B Instant Messaging 246