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Integrating organic and paid for a powerful LinkedIn social media strategy

Sprout Social

LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation. That way when users add keywords in their search engine or on LinkedIn, your brand will come up in the results. Download our guide.

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The social media video statistics marketers need to know for 2022

Sprout Social

B2B #sales leaders need to move away from conventional approaches and embrace the realities of today’s digital-first buying climate: [link] @pjharrell @mikepregler_biz @JStevenSilver @JenMBullock_ pic.twitter.com/bitcVaJSoV. If you’re looking for a starting point, download our social media video metrics and ideas cheat sheet.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Granted, the web is littered with “Google killer&# alternative search engines, but Blekko , created by Rich Skrenta and Mike Markson, is really cool.

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Fetching Friday – 21 Marketing Links

Kikolani

12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. Search Engines / SEO. Also, subscribe to the mailing list to download a free copy of The Guest Blogging Survival Guide! This Week on Kikolani.

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Podcast – FAAA – Financial Advice and Artificial Intelligence

Laurel Papworth

It’s like, I’m sorry, but you need at least four engineering degrees and three, blah, blah, knowledge acquisition psychology courses behind you. And now, of course, it’s like, yeah, download, instal, start running. They’re able to be downloaded, they’re open source. Or my little brain can’t.

Course 52
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Why is measuring Lead Gen in Social Media so hard?

Buzz Marketing for Technology

There are other examples of B2B tech companies that put a special 800 number in their white papers to signal the call is coming in from a download on the website. I think in the next few years you will have ways of tagging pages with 1x1 pixels so you can effectively track the traffic to and from things like Facebook.

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Essential Tips and Tools for B2B Social Media Marketing

Hootsuite

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

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