Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. How does a comment lead to a demo request? More crucially, how does one encourage this type of interaction?

Tips 132

Tips Authentication LinkedIn Groups 132

Sprout Social

OCTOBER 25, 2022

Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. The classic marketing funnel looks straightforward but in reality, every customer journey is different and some can be much longer than others. Share of voice compares your brand’s market share on social to its top competitors. Fans beget more fans.

Strategy 130

Strategy Brands Hubspot Survey 130

Twist Image

AUGUST 29, 2013

Are you experiencing any digital marketing fatigue? This adds a dynamic new layer to e-commerce and the convergence of marketing and commerce. When considering a purchase or wanting to see a product demo, where do you turn? What social media tools do marketing agencies use to hustle down new business? Forget Amazon.

YouTube 107

YouTube LinkedIn Mobile Affiliate marketing 107

Webbiquity SMM

JANUARY 24, 2011

Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A free service for setting up, promoting and hosting Twitter chats.

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

NOVEMBER 1, 2021

The benefits of a program crosses multiple departments: Increased brand awareness for marketing. A recent study with B2B decision-makers on their perception of thought leadership found that 89% of them say it has enhanced their perceptions of an organization. Benefits of employee advocacy. Wider personal network for sales.

Training 123

Training Study Metrics Social Media 123

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs. G2Crowd Rating: 4.1.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 11, 2023

For example, you could explain the basics of the stock market. This is also a great way to demo any DIY projects you’re working on. Provide tips on what to consider when deciding which type of business to start, how to research and market a new venture, and any other applicable info.

YouTube 103

YouTube Video Film Sports 103

Oktopost

SEPTEMBER 27, 2022

Video has been part of digital marketing since the early days of the internet, and it only continues to get more and more relevant. In fact, marketers feel better about their video ROI than ever before, and people now watch twice as much video overall as they did in 2018. Why Video Marketing Is Essential for B2B in 2022.

B2B 118

B2B Video How To ROI 118

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. That’s a content distribution opportunity that B2B marketers should not overlook. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics ROI 76

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. That’s a content distribution opportunity that B2B marketers should not overlook. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Rebekah Radice

JULY 15, 2019

Whether you choose to go Live on Facebook , Instagram, Youtube, or Twitter, there are many ways you can use it. You can even do an interview with a fellow expert or colleague in your niche like Jessika Phillips and Mike Gingerich do with NOW Marketing Group. If you have an email marketing funnel in place, videos should be a part of it.

Types 119

Types Video Content Case Study 119

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Let’s be honest.

B2B 136

B2B Social Media Hashtag Press Release 136

Convince & Convert

JULY 29, 2012

Drive Social Media ROI with Content Marketing. B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. Instead, we want to know how to justify the cost of Facebook ads and Twitter contests.

ROI 138

ROI Social Media Social CRM Survey 138

Oktopost

FEBRUARY 19, 2024

So, we’re giving you a cheat sheet of the top B2B social media trends you need to know to create a successful social strategy. Where Are B2B Marketers Posting Most Often? In fact, 42% of social media posts made by B2B organizations were posted from LinkedIn in 2023. We’re going to say it.

B2B 62

B2B Trends Social Media Strategy 62

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. This includes actionable tips and tactics your company can roll out to drive demos and subscriptions ASAP.

Strategy 98

Strategy Marketing Case Study How To 98

Convince & Convert

MAY 27, 2010

Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Oktopost

SEPTEMBER 20, 2022

LinkedIn has a more specialized audience than social media platforms like Twitter and Facebook, which makes it an ideal channel for B2B marketers. In fact, 40% of B2B marketers agree that LinkedIn is the best platform when it comes to generating high-quality leads. LinkedIn Sales Navigator Enterprise Benefits.

LinkedIn 94

LinkedIn B2B Price Organization 94

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Offer a free trial, demo or at the very most, an exclusive discount code. However, LinkedIn Ads may be a better option for B2B companies. Job hunting. Lead generation.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. You’re thinking that I’m crazy. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. More Work Upfront, Less Ongoing What I love about this program (in addition to the eye-popping results): It’s rooted in helpfulness, not marketing.

Social Media 140

Social Media Strategy Tourism Social CRM 140

SalesChoice

SEPTEMBER 6, 2016

Our thesis is B2B sales professionals are under siege. As more data is analyzed with deeper learning ALGOs, B2B sales will forever be integrated with advance signals. Follow us on Twitter @SalesChoice_Inc or visit our Predictive World Resource Center. Are you ready? Time to innovate or be crushed as this WAVE is a BIG Tsunami.

Patterns 20

Patterns Analytics B2B Data 20

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns. Consider how Progressive Insurance uses Twitter. billion in 2023.

Insurance 88

Insurance Social Media Policies HootSuite 88

SalesChoice

SEPTEMBER 12, 2016

At SalesChoice, we have been specializing in developing AI (machine learning) methods for sales and marketing business processes, principally around smarter sales forecasting, smarter deal prioritization and smarter predictive pricing approaches. Follow us on Twitter @SalesChoice_Inc or visit our Predictive World Resource Center. .

Statistics 20

Statistics Startup Analytics Research 20

Hootsuite

NOVEMBER 4, 2022

Employees with active Twitter accounts who engage their professional communities and build personal brands are assets to the companies they work for–not liabilities. This B2B company uses employee advocacy to flood their hiring pipeline with A+ applicants. They’ll know better than us marketers, so go right to the source.

Company 103

Company HootSuite How To Meme 103

Convince & Convert

FEBRUARY 19, 2016

This is episode one of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. To subscribe to the show go to [link] ).

Influencer 60

Influencer Marketing How To Report 60

Keyhole.co

SEPTEMBER 17, 2020

Sprout Social offers a social media scheduling calendar that also includes a tool that helps users to find optimal posting times for platforms like Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube. Pricing: Oktopost requires potential users to book a demo to learn more about pricing options.

Social Media 111

Social Media Tools Price Social Media Management 111

Sprout Social

JULY 10, 2019

If you feel like you don’t quite “get” Instagram marketing, you’re not alone. Below we’ve broken down an Instagram marketing strategy guide to help you get started on the platform and understand the best practices for growth. Start a free trial to try it out for yourself, or schedule a demo to learn more about our Instagram features.

Instagram 109

Instagram Strategy How To Marketing 109

Unmetric

JULY 24, 2019

With over 320 million active users and 500 million tweets published every day, Twitter is a great platform for brands to engage with their customers. We did a little bit of digging using Unmetric to see what the tweet source was for major B2B and B2C brands. Sign up for a demo. Twitter web client runs the show.

Publishing 105

Publishing Tools Brands HootSuite 105

agora pulse

OCTOBER 16, 2018

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. Here are some numbers to keep in mind: 94% of B2B marketers use LinkedIn as a content distribution channel, compared to Twitter at 89%, Facebook and YouTube at 77%, and Google+ at 61%. Demo your latest product.

LinkedIn 144

LinkedIn Engagement Brands CSR 144

Convince & Convert

MARCH 18, 2016

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Marketing Marvels viewers get a two week free trial.

Marketing 60

Marketing Content eBook Joomla 60

agora pulse

MARCH 1, 2021

How many followers do you have on Twitter? These leads are more commonly known as Marketing Qualified Leads (MQLs). Say for example someone signs up to your blog and starts following you on Twitter. Run Q&A webinars and product demos. How to generate leads via Twitter. Who doesn’t?) Interested?

How To 174

How To Hashtag LinkedIn Newsletter 174

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

HootSuite 109

HootSuite Brands Price Collaboration 109

Keyhole.co

JANUARY 17, 2023

Keyhole We are proud to announce Keyhole’s newest feature, social media publishing, and scheduling for Instagram, Facebook and Twitter. Now, on top of planning a data-driven strategy, managing your social media campaigns, influencer marketing, and social listening, you can also schedule and execute your social content strategy.

Social Media 52

Social Media Tools Price Social Media Management 52

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Additionally, Hootsuite is primarily marketed to small businesses but its pricing is quite prohibitive.

HootSuite 98

HootSuite Tweetdeck Social Media Management Comparison 98

Convince & Convert

SEPTEMBER 21, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media Monitoring Tools – How to Pick The Right One (..)

Social Media 155

Social Media Strategy Radian6 SM2 155

Audiense

MAY 3, 2018

According to data from the Content Marketing Institute, 91% of B2B marketing professionals and 86% of those in the B2C sector use content marketing. Gartner also says that marketing teams spend approximately 30% of their budget to content creation. Can you identify yourself in any of these situations?

Content 104

Content Marketing ROI Analysis 104

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. The right tool should give you the insights you need to reach your marketing goals. REQUEST A FREE DEMO. Agorapulse.

Analytics 52

Analytics Social Media Tools Price 52