Webbiquity SMM

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. After a demo, usually people are at least a bit less skeptical. And links are a critical part of rising in the search engine rankings.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Webbiquity SMM

JANUARY 24, 2011

Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Granted, the web is littered with “Google killer&# alternative search engines, but Blekko , created by Rich Skrenta and Mike Markson, is really cool.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

APRIL 25, 2016

Most B2B webinars are usually scheduled for an hour, but that doesn’t mean your speaker will have that entire time to present. To illustrate this point, listen to a brief demo of using the above devices, and make your own determination: 5. Then it’s time to create a production script to lay out the flow of the webinar. 3 minutes.

Engagement 60

Engagement Case Study Tips Discount 60

Sprout Social

JANUARY 30, 2020

This includes actionable tips and tactics your company can roll out to drive demos and subscriptions ASAP. Whereas a traditional company may treat a transaction as a “one and done,” SaaS companies are laser-focused on long-term retention after a demo or download. Doing so means nailing down your SaaS marketing strategy, though.

Strategy 97

Strategy Marketing Case Study How To 97

Oktopost

APRIL 7, 2022

The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media. Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc.

Social Media 118

Social Media How To Metrics B2B 118

Buffer Social

NOVEMBER 8, 2023

Not only is social media a powerful content distribution engine, but it’s also a great way to see if the content you’re creating is resonating. “My days are spent overseeing and creating content around how B2B marketers can use events as one of their top revenue-driving channels.”

Metrics 98

Metrics Content Marketing Newsletter 98

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual. Comment away! All rights reserved.

Consultant 122

Consultant Metrics Social Media Social CRM 122