Buzz Marketing for Technology

MARCH 18, 2010

All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Share this on Reddit. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Which media sources are relevant to your goals? Share this on del.icio.us.

B2B 225

B2B Platform Social Media Marketing 225

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. Share this on Reddit. I actually tried to tackle this question a few times on my blog before. So here is my take …. Tweet This! Share this on Facebook.

B2B 198

B2B Social Media Marketing Survey 198

Buzz Marketing for Technology

APRIL 21, 2010

There is a big difference between data and insights. Technology may have given us access now to endless amounts of data from every corner of the world. But the real challenge is making sense of all this seemingly disconnected data. When it comes to Social Media data the same holds up to a point! Share this on Reddit.

Data 198

Data Social Media Radian6 B2B 198

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What is AI analytics?

Analytics 111

Analytics Sentiment Analysis Patterns 111

Oktopost

DECEMBER 22, 2019

Oktopost specializes in social media management for B2B companies. What this actually means is that Oktopost is capable of tracking conversions back to social media engagement and enriching lead generation data with social media engagement and profile data. Google Trends. Best of all, Google Trends is free. TrackMaven.

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

FEBRUARY 9, 2021

For savvy B2B social media marketers, LinkedIn plays a vital role in online engagement. It’s considered the go-to platform for B2B companies. . Another contributing factor in its resurgence is the wide range of marketing activities that LinkedIn facilitates to B2B marketers. What Are Hashtags?

Hashtag 118

Hashtag LinkedIn How To B2B 118

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? Enhanced Reddit data access within Sprout’s Listening suite, opening the door for more robust and powerful conversation data from Reddit communities.

Reddit 102

Reddit Hubspot API Reputation 102

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. Reddit could be a great place for you to host AMAs: “Ask Me Anything” threads popular on the platform. But you need to stay consistent with your chosen schedule until you decide to strategically change it, for good, data-informed reasons.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Buzz Marketing for Technology

NOVEMBER 17, 2009

A good friend and former colleague of mine Dan Neely, CEO of Networked Insights reminded me recently that there will be more data created in this year than in the previous 5000 years combined! But for most B2B marketers like myself – we tend to optimize by the channel of data that we have. Share this on Reddit.

Data 100

Data Vocus Radian6 StumbleUpon 100

Oktopost

NOVEMBER 30, 2023

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. As marketers, this is a huge problem.

Forums 62

Forums Reddit Analytics Sentiment 62

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The more data you can gather, too.

Reputation 94

Reputation Sentiment Analysis Notification 94

Buzz Marketing for Technology

SEPTEMBER 29, 2010

I think this report is a great example for all of us – it shows a very comprehensive approach to monitoring and gaining insights from data. Many listening engines provide you with “streams” of data which is great. Share this on Reddit. Share it on StumbleUpon. Share this on FriendFeed. Technology.

Social Media 230

Social Media SM2 Energy Microblogging 230

Direct Marketing Observations

MAY 13, 2022

It’s Snap, Reddit, Instagram, Twitch, Tik-Tok, We-Chat, and What’s App, in addition to a host of newcomers such as GETTR, Discord, Truth Social, and Clubhouse. With that said, let’s focus on social media’s impact in a B2B world. Specifically, for B2B, social media is a complicated love/hate relationship. Social resets every day.

B2B 112

B2B Social Media Conversation Platform 112

Sprout Social

JUNE 22, 2021

Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands. While LinkedIn is often associated with B2B marketing, there’s plenty of reasons why brands should consider developing their LinkedIn strategy. Why you should be on Reddit.

Platform 116

Platform Social Media Tumblr Reddit 116

Buzz Marketing for Technology

APRIL 6, 2010

Element #3 – Events – throwing events in Facebook is easy, but taking that data and adding that to a profile isn’t. If you can take the data from Facebook Ads, combine that with the interaction you are getting via email you get another great touch point with your new potential customers. Share this on Reddit. Tweet This!

Platform 224

Platform Facebook CPM CPC 224

Buzz Marketing for Technology

AUGUST 25, 2010

AT&T has seen a 50 fold increase in the amount of data flowing over their network but I still don’t feel confident that they can keep up. Share this on Reddit. Related posts: Going Mobile with B2B Marketing – Part II So in my last blog post – Going Mobile with. Share this on del.icio.us. Share it on StumbleUpon.

iPhone 218

iPhone Brands Apple Microsoft 218

Webbiquity SMM

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Sprout Social

MARCH 8, 2019

Consider the sheer popularity of sites such as YouTube, Reddit and Quora. Reddit and Quora, in particular, are prime places to learn about industry trends and businesses related to your business’ niche. Reddit is somewhat of an enigma for businesses. What makes Reddit so complicated?

Reddit 98

Reddit Tumblr YouTube Review 98

Oktopost

MARCH 27, 2024

However, not all social listening is created equal, especially when comparing the needs of B2B and B2C organizations. Let’s dive into why social listening in a B2B context isn’t just helpful—it’s essential, and how it differs fundamentally from its B2C counterpart. Unfortunately, the same is not true in B2B.

B2B 75

B2B Sentiment Analysis Influencer 75

Oktopost

DECEMBER 5, 2022

Besides that, Google takes data from social media, so having a solid profile with a lot of user engagement may indirectly transfer to website authority. This increases the chances of your blog pieces being linked to from other blogs, Reddit, or Quora. That number is likely to be much higher for B2B influencers.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

APRIL 2, 2019

Luka and his team have found great success with building a community on Reddit. Data and empathy may not seem synonymous, but the data you get from listening ensures you’re driving relevant experiences. We want to find new places where people are and be a part of the conversation, not control it,” he said.

Sports 106

Sports Communities Sentiment Team 106

Oktopost

DECEMBER 1, 2020

So it should come as no surprise that B2B brands also need an effective social media strategy to foster growth and customer interaction. Reddit, Quora, and niche forums are made up of active users that regularly share their thoughts on a product or service. . The result was the most downvoted comment in the history of Reddit. . #3

Social Media 78

Social Media Brands Reputation Reddit 78

Buzz Marketing for Technology

SEPTEMBER 15, 2010

The impact of that can be felt in B2C as well as B2B Marketing. We should own that conversation from a share of voice perspective and report to the CEO what’s our “Market Share” in that conversation much like we do with regular market share data based on revenue. Share this on Reddit. Subscribe to the comments for this post?

Conversation 232

Conversation Newsvine Ping.fm Plaxo 232

Writtent Blog

JUNE 25, 2013

There’s some serious pluses and minuses to Reddit. That being said, the average Reddit user tends to be young and tech-savvy – and there are about 71 million unique visitors monthly. Scribe specializes in recommending topics that are relevant to your target audience, based on their social sharing and other data.

Tools 91

Tools Content Blogger Curation 91

Webbiquity SMM

AUGUST 23, 2010

Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. Kim Cornwall Malseed summarizes the social media wisdom and ROI results gleaned from a panel of b2b marketing pros including Holger Schulze of SafeNet, Frank Strong of Vocus and Susan Cato of CompTIA. .&# Share this on Reddit.

ROI 193

ROI Social Media Vocus Metrics 193

Adam Sherk

DECEMBER 22, 2009

Data like this is interesting to check out, and it can provide useful insights for marketers and content producers in getting a better understanding of user interest and activities in both search and social media. What types of stories gained traction (or were buried) on social news sites like Digg and Reddit?

Trends 167

Trends How To Digg Press Release 167

Webbiquity SMM

JUNE 15, 2010

Certainly b2b marketers, whose appeal is limited to specific niche markets, have always targeted their messages more carefully than have big consumer brands. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati. onclick="pageTracker._trackPageview('/outgoing/twitter.com/home?status=Three+Words+That+Should+Never+Be+Used+With+Social+Media+-+File_/data/app/webapp/functions.php_br_/_Line_7_br_/_Message_Too_many_connections_amp_source=shar

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 111

B2B Research Sentiment Marketing 111

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Here is the version that is live on the website. Another simpler version is available at socialmediaexaminer.com. visit me.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Ignite Social Media

MAY 31, 2016

Using data from Global Web Index , we were able to uncover several ways in which millennials use social media differently and how that impacts brands in the space. And the data mostly supports that fact. Read on to determine if your social media marketing strategy should shift to reach these two varying audiences.

Yammer 60

Yammer Buy Social Networking Report 60

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Personally verifying results or data through your own experimentation. Have you ever wondered how many posts get published each day? Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. With community building being a rising B2B marketing trend , it’s no surprise that businesses are investing in these solutions.

Software 62

Software Communities Forums Hubspot 62

Buffer Social

NOVEMBER 30, 2016

Marketing data and analytics classes (18-24). Data analysis. All you need for this course is an active Facebook, YouTube, and Reddit account and you’ll be on your way to learning the secrets behind picking up clients on social media. PPC for lead generation and B2B. Understanding and using Google Analytics Data.

Class 40

Class Skills Social Media Marketing 40

Buzz Marketing for Technology

DECEMBER 15, 2010

So let’s go through 3 Tricks to Maximize a Facebook Advertising purchase for B2B Marketers. Great stuff to know and great data you can use to refine you next Facebook Advertising buy! Share this on Reddit. Trick 1) Place specific Job Titles into the Likes and Interest field. Email this to a friend? Share this on Facebook.

Advertising 261

Advertising B2B Facebook Adwords 261

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Personally verifying results or data through your own experimentation. Have you ever wondered how many posts get published each day? Over 1 million posts!

Strategy 60

Strategy Content Marketing Influencer 60

Ignite Social Media

JUNE 30, 2021

Since the update has rolled out, data from early May tells us that app tracking has only a 5% opt-in rate, which has caused many advertisers to focus on Android-only advertising tactics. Strengths: B2B Targeting & Insight Tag. Also, contrary to popular belief, Reddit has an impressive monitoring system in place.

Strategy 144

Strategy Reddit Advertising B2B 144