Oktopost

SEPTEMBER 15, 2020

The premise behind B2B Marketing Now , Oktopost ’s original podcast channel, could not be more simple: bring together the best of the best of the B2B marketing space, and episode-by-episode, share their experiences navigating the modern day marketing function. They are challenged daily on how to build, curate and maintain a brand.

B2B 62

B2B Marketing Training Skills 62

Waxing UnLyrical

FEBRUARY 5, 2013

This struggle is even more difficult for business-to-business (B2B) marketers, who feel so lost trying effectively target business professionals on Facebook that they only put in half the effort or abandon the platform completely. As a B2B company, your customers know the angles, and they know the game. We’d love to hear about them!

B2B 230

B2B Communities Facebook How To 230

Oktopost

MAY 16, 2022

So, how do you use social media to actually earn revenue for B2B? Recently, we participated in a fireside chat with Shane Redding, Strategy and Evolution Expert at B2B Marketing during Martechopia. Transforming Social Media into a B2B Growth Engine through Employee Advocacy. People want to talk to people.

B2B 91

B2B Engineering Social Media Privacy 91

Buffer Social

NOVEMBER 12, 2021

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Keyhole.co

FEBRUARY 4, 2023

Believe it or not, LinkedIn still seems intimidating for most businesses. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Believe it or not, LinkedIn still seems intimidating for most businesses. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Oktopost

AUGUST 4, 2020

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! I take that back…it’s super exciting. But what exactly does going viral even mean?

LinkedIn 136

LinkedIn Curation B2B Industry 136

Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Just 29% use LinkedIn for business. ( of updates were sent to LinkedIn. And what does that mean for marketers? Ponder purposes.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? One aspect of LinkedIn that sets it apart from other social networks is the opportunity to generate quality leads for businesses. Guide to generating leads on LinkedIn 1. By optimizing your LinkedIn page in the right manner. Let’s start!

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? One aspect of LinkedIn that sets it apart from other social networks is the opportunity to generate quality leads for businesses. Guide to generating leads on LinkedIn 1. By optimizing your LinkedIn page in the right manner. Let’s start!

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Oktopost

FEBRUARY 19, 2024

Last year, the return of office culture, recession fears, and AI’s rise transformed B2B marketing. The Insights We’ve Uncovered: Is LinkedIn still the best network for your employee advocacy program? Is LinkedIn Still the Best Network for Your Employee Advocacy Program? Why is LinkedIn so popular? Short answer–yes.

Trends 69

Trends B2B LinkedIn Training 69

Sprout Social

MAY 18, 2022

According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. LinkedIn’s Social Selling Index (SSI). You can’t talk about social selling without mentioning LinkedIn’s Social Selling Index (SSI). To get the most out of your content, look at what other B2B buyers are using for distribution.

Metrics 136

Metrics B2B Software Social Media 136

Webbiquity SMM

SEPTEMBER 21, 2010

New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. Content aggregation and curation will become increasingly popular as a way to give everyone what they want. For more on this topic, check out Automated Filtering vs Human-Powered Curation from Tony Karrer.

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. In other words, we curate the content, but don’t own it. Posts on both sites are categorized by subject.

B2B 155

B2B Features Social Media Aggregator 155

Buffer Social

AUGUST 23, 2018

While much of the focus over the last few years on social media has been on Facebook and Instagram, LinkedIn has been steadily growing its user base to more than 500 million users. 5 LinkedIn marketing tips to grow your Company Page 600% faster. LinkedIn is only just getting started! Let’s get started! – Industry.

LinkedIn 104

LinkedIn Company Tips RSS 104

Webbiquity SMM

JUNE 1, 2021

This means if your audience is primarily on LinkedIn, go for text posts. Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%. From discount offers to content, curate every experience for an individual audience. You can reach her on Linkedin or write to her at atreyee.c@gmail.com.

Tips 352

Tips Marketing Privacy Influencer 352

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Waxing UnLyrical

JANUARY 17, 2014

January 7th saw the first #measurePR chat of 2014 being curated from Kolkata, India. Our guest was the super smart B2B Marketing Strategist Eric Wittlake , whom I hounded until he agreed to be a guest on the chat. Twitter Facebook Google+ LinkedIn #measurePR Recap: Chatting with Eric Wittlake. is the epicenter of life.

Press Release 182

Press Release B2B Curation Consultant 182

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

agora pulse

DECEMBER 26, 2016

Carved up by social media channel, Anurag Mehra curates around 20 articles for your perusal and clickthrough folly. Its roundup on December 9 had two articles on Instagram, one on LinkedIn, and another on YouTube. Its last few roundups have mentioned articles on LinkedIn ads, Workplace by Facebook, and Instagram Stories.

Social Media 124

Social Media Curation Journal SEO 124

Hootsuite

APRIL 29, 2020

Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m. EST. Twitter: For B2B brands, post Monday or Thursday, 9 a.m. LinkedIn: For B2B brands, post Wednesday, 7:45 a.m., One-third of your posts share curated content from industry thought leaders. EST. For B2C brands, post Monday to Wednesday, 12 p.m.

Template 145

Template Templates Social Media Tools 145

agora pulse

DECEMBER 9, 2020

For business-to-business (B2B) companies, posting on the early side of standard work hours, such as between 9 a.m. Let’s Talk Content Creation and Content Curation. Best Times to Post on LinkedIn. To get the best engagement on LinkedIn, plan to publish content on weekday mornings between 9 a.m. and noon.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Oktopost

JUNE 15, 2023

For them, a simple Tweet sent their way, a comment on their latest LinkedIn post, often represents a far more personal, meaningful first point-of-contact than the alternatives. …Not They hold a lot of sway, and it’s no surprise that B2B influencer marketing is now starting to mirror its billion-dollar B2C counterpart.

B2B 62

B2B Sentiment Analysis Influencer 62

Sprout Social

FEBRUARY 14, 2023

While the path to a perfectly curated feed is paved with good intentions, there’s bound to be some trial and error along the way. I get asked about my company more than ever and people comment on how active I am on LinkedIn. Tom Boston, Salesloft’s Brand Awareness Manager, has over 24,000 followers on LinkedIn.

Authentication 90

Authentication Examples Class Team 90

Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. This is a great tactic for any company, but especially for B2B companies with products that may be more complex. To learn more about how you can maximize content curation , check out this video. Consider starting a Facebook or LinkedIn group.

Engagement 156

Engagement Social Media How To Hubspot 156

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. The Power Reports add-on lets you customize or automate your reports. Social media channels. Pricing: Starts at $99 per month. Analisa, a social media analytics tool. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Most people sign up for LinkedIn for one of three reasons: Networking. LinkedIn lead generation is a mystery for a lot of companies. Job hunting. Lead generation.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Oktopost

MARCH 5, 2019

In this post, we’ll aexamine the types of companies that best suit real-time marketing ( including B2B ) and ways to do this effectively, so you get the most value out of your campaign. Before we get into more detail with B2B, let’s look at a couple more successful B2C examples. How Can B2B Marketers Incorporate Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! And don’t forget to mark your calendars for the first chat of 2014, when Eric Wittlake , who publishes the incredibly smart blog B2B Digital Marketing , will be our special guest.

Storify 216

Storify Press Release Case Study Hashtag 216

Writtent Blog

FEBRUARY 12, 2014

We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 93% of B2B marketers use content marketing, a 2% increase over 2012. 42% of B2B marketers say they’re effective at content marketing. 73% of B2B marketers are producing more content than they did a year ago.

Content 110

Content B2B Hubspot Marketing 110

Kikolani

JULY 5, 2013

Curation for Inspiration: Tips for Marketers – Wondering how content curation fits into your marketing mix? Check out these tips and tools to help you curate wisely. How Much Bloggers Charge to Publish Sponsored Content – Most bloggers surveyed (60%) charge fees to work with brands or publish sponsored content.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

agora pulse

DECEMBER 23, 2019

The show for Tuesday on Linkedin is Y. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. Kim Garst: “I can’t believe I am saying this, but I am excited about LinkedIn! Specifically, LinkedIn Live. ” website | Twitter.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Writtent Blog

APRIL 1, 2014

While your B2B buyers might view Facebook as a friends-and-family only platform, they might perform product research using LinkedIn company pages. Percentage of Curated vs. Original Content. Prepare to Curate. The majority of content marketers share curated content on a daily basis. Engagement. Platforms Used.

Social Media 98

Social Media Strategy Tips Curation 98

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Each day, more than 30 million companies use LinkedIn for business while over 800 million professionals use it to make connections and share knowledge. LinkedIn for business gives direct access to customers, investors, prospective employees and leads. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

MAY 24, 2016

By using a focused, data-driven approach to content and social strategy, Amy has created a unified voice for 3M across five different social channels while simultaneously curating content that will appeal to key stakeholders in each medium. 3M on LinkedIn , Twitter , YouTube , Facebook , Instagram. In This Episode.

Curation 86

Curation B2B Data Collaboration 86

Sprout Social

NOVEMBER 1, 2021

A recent study with B2B decision-makers on their perception of thought leadership found that 89% of them say it has enhanced their perceptions of an organization. That means that as a brand, you are able to curate content, distribute branded material and keep an eye on analytics. Establishes thought leadership. Organic reach.

Training 122

Training Study Metrics Social Media 122