Keyhole.co

NOVEMBER 29, 2023

In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. She likes researching topics related to B2B and SaaS. Here’s what TubeBuddy has to say: 3:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Writtent Blog

MAY 26, 2014

Late last year, HubSpot surveyed over 7,000 businesses to determine the impact that certain inbound marketing activities have on website traffic generation, business blogging being one of them. Coming back to the HubSpot marketing benchmarks study mentioned above, B2B and B2C companies with websites containing 100+ pages generate 2.5x

SEO 97

SEO Hubspot Press Release Engineering 97

Writtent Blog

APRIL 2, 2014

I’ve curated a list of resources that I can recommend without hesitation to anyone. The Grande Guide to B2B Content Marketing. 11 Examples of B2B Content Marketing. Image credit: HubSpot. With this guide from HubSpot, you can ensure you’ll be completely prepared. How to Get Your Ideas to Spread.

Resources 99

Resources Content Case Study eBook 99

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buffer Social

AUGUST 23, 2018

In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. The same best-practices that you implement when posting your own quality content also apply to curated content shared on LinkedIn. Here are 5 tips to put your business of the forefront of this trend. Re-Buffer your top content.

LinkedIn 104

LinkedIn Company Tips RSS 104

Convince & Convert

FEBRUARY 1, 2016

The holistic approach to social media content curation is perhaps the only strategy that involves a give-and-take between brand and buyer. Mastering big data to better understand your customer’s journey opens a world of strategically curated content. The tool asks questions such as, “Does Jack search for vendors online?”

Content 60

Content Tips Analysis Curation 60

Convince & Convert

JUNE 1, 2014

Lots of great people that I consider to be colleagues and friends were on the list(s) too, and sites I adore like Social Media Examiner, MarketingProfs , Buffer , Social Media Today , and Hubspot made the top 25 sources group as well. These lists would be a lot different if they were focused on G+, Linkedin, Youtube, Pinterest, or Instagram.

Twitter 167

Twitter Marketing Conference Consultant 167

Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: HubSpot ). 41% of B2B buyers access content marketing through a smartphone. There are 6.8 Source: UberFlip ). Source: Loyalty360 ).

Statistics 108

Statistics Mobile comScore Marketing 108

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. A strong B2B social media publishing strategy can change the game. But that’s not all we set out to do.

Social Media 117

Social Media B2B How To ROI 117

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. With community building being a rising B2B marketing trend , it’s no surprise that businesses are investing in these solutions. CRM systems 10.

Software 62

Software Communities Forums Hubspot 62

Buffer Social

NOVEMBER 30, 2016

Identifying influencers and content curation possibilities. Offered by : HubSpot. Created by : HubSpot. About this course: HubSpot’s Inbound Marketing Certification is full of super actionable, hands-on learning material that allows marketers to take their general inbound marketing know-how to the next level.

Class 40

Class Skills Social Media Marketing 40

Sprout Social

AUGUST 14, 2023

Together these solutions offer three distinct benefits that will help scale your strategy and expand your social presence: Identify and distribute content that resonates most Employee advocacy is more than just curation—you need to know what content is resonating with employees and how their connections are engaging with it.

Platform 71

Platform Tools Curation LinkedIn 71

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Social Media Strategies Summit

NOVEMBER 18, 2022

LinkedIn is the only B2B-dedicated platform in our roundup. Regarding B2B lead generation, LinkedIn is in a class of its own. An estimated 80% of B2B marketing leads from social media come via the platform. HubSpot (@HubSpot) October 4, 2022. Content Curation. Set LinkedIn Marketing Goals.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? Oktopost is the only social media management tool dedicated to B2B marketing.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Oktopost

JULY 13, 2023

Consider the value of always knowing how your channels and individual posts are performing in terms of: Impressions Clicks Conversions Share of voice Sentiment These insights are essential for honing your B2B social media strategy and for demonstrating social media ROI to c-suite executives.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Buffer Social

AUGUST 8, 2017

There’s a good reason for their success: it’s an all-in-one platform that allows you to curate and schedule content, measure your social ROI, run social media ads, and more. Description: Everypost makes it easy to curate content, customize, and schedule your social media posts. The B2B social media management platform.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Keyhole.co

JANUARY 30, 2024

This helps you curate meaningful and memorable social media messages that resonate with what they are passionate about. The brand curates content around adventure sports, shares UGC, and uses catchy captions and relevant hashtags to appeal to adrenaline junkies — their target audience on social media.

Social Media 59

Social Media How To Patterns Sports 59

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Meanwhile, the same data notes that nearly three-fourths of B2B and sales leaders cite webinars as the best method for generating high-quality leads. G2 (formerly G2 Crowd).

Strategy 97

Strategy Marketing Case Study How To 97

Webbiquity SMM

JANUARY 9, 2012

Curating the curator here, as Gabrielle Conde links to and summarizes 100 educational posts about Twitter, covering the gamut from setting up a Twitter account to using hashtags to marketing and prospecting strategies, from authors like Marian Schembari , Michael Brenner and the ebullient Diana Adams. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Sprout Social

FEBRUARY 18, 2019

LinkedIn’s rapidly growing user base of nearly 600 million professionals speaks for itself, especially in the B2B space. Here’s a good example of a conversational caption from Hubspot that eventually leads readers to click through to a new blog post. Resources and case studies. Prioritize video content.

LinkedIn 111

LinkedIn Company How To B2B 111

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.”

Tools 100

Tools Twitter Sample Samples 100

Sprout Social

APRIL 23, 2019

Here’s a good example of a conversational caption from Hubspot that eventually leads readers to click through to a new blog post. Considering that 80% of B2B leads come from LinkedIn , publishing your organization’s resources, freebies and lead magnets is a no brainer. Resources and case studies.

LinkedIn 105

LinkedIn How To Notification Organization 105

Webbiquity SMM

OCTOBER 23, 2012

” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. ” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog. ” 6 Data-Backed Tips for Getting More Retweets [Research] by HubSpot.

Tools 203

Tools Tips Twitter Klout 203

Writtent Blog

MAY 21, 2013

Curate a list of the blogs, social media users, and publications that are defining thought in your niche, so your content creators can keep up on trends. ProBlogger’s Darren Rowse advises between 250 and 1000 words per article, while the experts at HubSpot typically deliver content that’s in the 1200-1400 word range. Optimal Length.

Content 96

Content Tools Marketing Hubspot 96

Writtent Blog

NOVEMBER 22, 2013

We’ve curated some ways to tailor your blogging strategy to delight your current customer base: 1. In order to establish smart website content you need a content management system (CMS) like HubSpot that’s optimized for dynamic display. Smart Web Content. image credit: FreeDigitalPhotos. Make Your Customer the Star.

Content management systems 81

Content management systems Hubspot Case Study Education 81

Writtent Blog

JUNE 24, 2013

We’ve curated brilliant insights which reveal how you can achieve success, even if your marketing budget is minimal : 1. Ellie Mirman of HubSpot recommends advertising for interviews if you’re short of customers. You can bet Sheridan didn’t have a marketing budget anywhere near what Oreo is working with. Compile Customer Assets.

Small Business 93

Small Business Strategy Content eBook 93

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

SEPTEMBER 22, 2015

It is a fantastic prospecting / sales resource for B2B marketers”). Andrew Jenkins reviews 10 of the tools he uses “to consume and curate content as well as manage and interact with (his) community,” including commun.it (specific to Twitter, commun.it 16 Social Media Tools The Experts Swear By by Social Fresh.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Instagram has more users than Twitter. 12) Sendible.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Rebekah Radice

SEPTEMBER 4, 2016

Plus, you can pull in any RSS feed, add them to a curated folder full of your favorite content creators, and Voila! 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. According to Hubspot , these posts get a lot more engagement. Find or snap a picture.

Engagement 97

Engagement Twitter Hashtag Travel 97

Writtent Blog

JULY 18, 2013

To inspire your efforts, we’ve curated recommendations from 13 of the brightest minds in the industry: 1. Image credit: HubSpot. Eridon knows a thing or two about quality content, as a leading inbound marketing manager at HubSpot Marketing Automation software. Lori Kozlowski – @LoriKozlowski. Sure, events still work.

Content 95

Content Marketing Meme Hubspot 95

Convince & Convert

MARCH 18, 2016

It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. They work with your marketing automation tool, they integrate with Marketo, HubSpot, Eloqua, Pardot, all of those guys. So what does it really do? It’s pretty awesome. Let’s take a look.

Marketing 60

Marketing Content eBook Joomla 60

Rebekah Radice

SEPTEMBER 4, 2016

Plus, you can pull in any RSS feed, add them to a curated folder full of your favorite content creators, and Voila! 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. According to Hubspot , these posts get a lot more engagement. Find or snap a picture.

Engagement 60

Engagement Twitter Hashtag Travel 60

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. Starting a Blog?

Marketing 265

Marketing SEO Journal Engineering 265

Oktopost

DECEMBER 5, 2019

One of the hardest things about B2B marketing is that you’re trying to reach an audience that has customers of their own to market to and is reading the same blogs, following the same trends, and trying the same new approaches you are. It costs 41% less than paid search ads, and gets you three times as many leads for each dollar spent.

Platform 104

Platform Content B2B Education 104

Writtent Blog

JUNE 19, 2013

With 25 million members and growing , Pinterest has grown from a niche curation platform to a formidable presence among major social media networks. However, is the network a viable tool to promote content in the B2B realm? Sure, but it’s a bit harder. Showcase Engagement. Image Credit: Constant Contact. Create Topical Boards.

B2B 95

B2B Content Curation Hubspot 95