Techipedia: Tamar Weinberg
JANUARY 11, 2012
More typically – at least in B2B – there are people who can handle day-to-day activities but nobody with a strong grasp of strategy or SMM best practices. Possible downsides are cost and lack of flexibility. They may specialize in B2B, B2C, particular size companies, particular industries or even particular platforms.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!
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Techipedia: Tamar Weinberg
APRIL 8, 2010
Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions.
Techipedia: Tamar Weinberg
FEBRUARY 10, 2010
B2B correspondence should be polite and respectful foremost. Does the fact that their costs come in the form of materials and mine in the form of time make theirs any more ‘real’? Reply Heather Villa February 11, 2010 at 10:44 am Being polite and respectful should be a common courtesy.
Techipedia: Tamar Weinberg
JANUARY 5, 2011
5 Ways Companies are Using Social Media to Lower Costs (Mack Collier): Just what are the benefits of social media? Common B2B SEO Mistakes and How to Solve Them (Online Marketing Blog): B2B’s slow adoption of new technologies often costs them in viable leads. I just want you to read the link building tips.
Techipedia: Tamar Weinberg
JANUARY 5, 2009
8 Simple Rules for Social Media Marketing in Business to Business Markets (Stuntdubl): Todd talks about how you can make social media marketing work well in the B2B world, but you can certainly extend his post to just about any sort of SMM. Reply Daltonsbriefs December 26, 2007 at 11:02 am Thanks, that will cost me hours of trying to keep up.
Techipedia: Tamar Weinberg
MARCH 24, 2010
Simply give a person a 3 or 4 sentence email explaining what it is & does why it was created how it can benefit them and then…if it is something where incremental access costs next to nothing (like a SAAS offering) then give them a free account to check it out.
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