Mindjumpers

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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

Although it has no use to see this as a novelty and certainly not as yet another silo when we want to have a cross-channel, data-driven and customer-centric holistic marketing strategy, it is worth taking a look at what experts in the area of B2B content marketing advice. What is often missing in B2B content marketing is a strategy.

B2B 189
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Taking Facebook Seriously: Turning Pastime into Revenue Strategy

Mindjumpers

Social media marketing: Inarguably cost-effective. Social media marketing is also cost-effective. How Social Is B2B? Furthermore, social media marketing is in any company’s best interest simply because, chances are, their competition has already beaten them to it. “If Similar Posts: Social Media is Going Corporate [Infographic].

Strategy 228