Mindjumpers

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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. The focus on relevant content, that also makes your business “found” in an online world is so strong that there is even a new “marketing discipline”, called content marketing.

B2B 189
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Engagement Marketing: Owned, Earned, and Paid Media

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. In fact, if you read marketing blogs, you will come across them all the time. It also points out some ways to start your 2010 engagement marketing strategy.

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Social media loyalty: me like you long time (but me hard to get)

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. The consequences for the marketing strategy should be clear by now as well. Sounds like B2B marketing and lead nurturing, doesn’t it?

Loyalty 205
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How Small Businesses Can Use LinkedIn to Grow

Mindjumpers

Tweet While designing a social media strategy, it is always advisable to look at the pros, cons, expertise and target market of each social media platform, keeping in mind your field of business. It is the best suited for companies which offer B2B consulting and have corporate clientele.

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Taking Facebook Seriously: Turning Pastime into Revenue Strategy

Mindjumpers

Today’s guest blogger is Samantha Porter, who is a writer and researcher for Marketing Degree , an online marketing education site who is interested in, and predominantly writes about, the way technology has changed our lives. However, industry experts now extol the virtues of social media marketing – if used effectively.

Strategy 228