B2B, Conversation and Marketing - Social Media Informer

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Janet Fouts

B2B

Conversation

Marketing

Are you using old skool strategies with new media tools?

Janet Fouts

AUGUST 18, 2014

It may be you are talking to the founder of a business, a marketing or sales manager, customer service or a social media manager, but you’re talking to a person at the other end of that conversation. I recently had an issue with a purchase at Whole Foods market. In his book There is no B2B or B2C: It’s Human to Human H2H.

Strategy

Strategy Tools Social Media Management Loyalty

What is #MindfulSocial?

Janet Fouts

MAY 5, 2014

When I talk about #mindfulsocial , I’m not talking about deep meditative conversations, though they do happen. People relate to other people, not sales pitches and marketing jargon. More often than not brands post about their product, or maybe–just to be different–share a user comment about how great their product is. I doubt it.

Exercises

Exercises B2B Social Media Social Networking

Janet Fouts

Are you using old skool strategies with new media tools?

What is #MindfulSocial?

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