Techipedia: Tamar Weinberg

DECEMBER 13, 2011

Canonicalization and URL Structure. Rather than wasting your time rehashing this topic, I have written a handy guide that explains URL structure best practices in full. To summarize the article, there should only be one URL used to get to the homepage of your website. Content Optimization.

NoFollow 198

NoFollow How To SEO Engineering 198

Webbiquity SMM

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. And of course writing compelling content for your audience.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

OCTOBER 25, 2010

The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. Webbiquity B2B Marketing Blog). Blog URL (e.g., Feed URL (e.g., Over time, the top source of traffic for most blogs is search. Share this on Reddit. Tweet This!

Directory 189

Directory RSS Sites Syndication 189

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Each time a user clicks the +1 button, it helps with that brand’s SEO and the content getting served to users above other content.

Google 216

Google Tips Bookmarklet SEO 216

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Use social media for content promotion.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Webbiquity SMM

JANUARY 24, 2011

Find out if the username or vanity URL you want is still available across dozens of social sites? Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. 12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

B2B 244

B2B LinkedIn Strategy Marketing 244

ProBlogger

JANUARY 25, 2011

Playing to your strengths is an important part of SEO, and before going out and spending all day endlessly pursuing external links, it is important to look at your own site. Internal links are considered important in SEO terms, as they are often spidered and displayed by Google. Use absolute URLs. link] over relative URLs (i.e.

Tips 42

Tips URL Engineering SEO 42

Kikolani

JANUARY 16, 2011

But since we all seem to use shortened URL’s these days, does it really make a difference? I am concerned about losing the existing followers that I currently have if the URL changes. We blog about content marketing and social media (very broad topics and very widely covered). Answer: Good question.

Questions 167

Questions WordPress Postrank Blogger 167

ProBlogger

DECEMBER 12, 2012

As a blogger, you should be spending at least 80% of your time creating killer content. You may have heard of IFTTT from previous stories on Problogger, which showed how to use it for content curation and posting to WordPress by email. Sharing on LinkedIn is highly recommended for B2B bloggers.

Tumblr 43

Tumblr Social Media RSS WordPress 43

Sprout Social

AUGUST 16, 2016

Social signals like Retweets and Facebook shares are key drivers behind popularizing blog content. You’re publishing quality content, but your outreach efforts can only take it so far. A lot of your engagement comes from your target audience sharing your content with their networks. Optimize for Social Media Shares. owZARq35Na.

Social Media 40

Social Media Mobile Social Networking Trends 40

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. Reaching these buyers on the right platform, at the right time, and with the perfect content to answer their needs is no easy feat.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. What Makes People Share Content? And like last year, I have a gift for you.

Marketing 265

Marketing SEO Journal Engineering 265

Hootsuite

JANUARY 18, 2022

All of which is to say: LinkedIn can be a powerful tool for brand building and lead generation in both B2B and B2C digital marketing. Discoverability: Creating a page on LinkedIn is just best practice for good SEO. A page preview displays how it looks as you add content. Choose a good URL for your brand.

LinkedIn 145

LinkedIn Company HootSuite Hashtag 145

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. No, SEO is still not dead yet.

B2B 164

B2B Sentiment SEO Klout 164

Writtent Blog

DECEMBER 6, 2023

Create relevant content on your website. Fresh and helpful content helps engage readers, build valuable links, attract leads and convert them to new sales. Reuse content. If you have great content but no one is consuming it, repurpose it. Books have more value than most other types of content and establish your expertise.

Small Business 98

Small Business Marketing Compete Directory 98

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s Sample review: “Find the latest content on any topic.

Tools 100

Tools Twitter Sample Samples 100

Hootsuite

MARCH 16, 2023

You can target Bing ad campaigns based on: Company, such as Google (lol), Hootsuite, or the Government of Canada Industry, such as Healthcare, Manufacturing, Corporate Services, or Consumer Goods Job function, such as education, sales, or arts and design This feature is a game changer for B2B services. Well, things just got easier, my friend.

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Convince & Convert

JULY 21, 2010

The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Been Caught Stealing Let’s start with content creation and copyright issues. In other words put a copyright, all rights reserved on your content or the bottom of your blog. All that stuff? Read the fine print.

Social Media 153

Social Media Policies Consultant Social CRM 153

Webbiquity SMM

MARCH 14, 2017

Images add color, visual appeal, and life to online content. SlideShare is one of the most underrated content platforms in existence for B2B marketers, according to Jay Baer. And pictures really draw us in when they are optimized, modified, and combined with other content. 5: The 23 Best Content Ideation Tools. #6:

Tools 185

Tools Sample Samples Price 185

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Sally Falkow reports research on new influences in the B2B buying process (e.g.,

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

JANUARY 3, 2011

Effectively generate content contributions from subject matter experts in your organization? Produce more stylish and readable content? Seven Ways to Revive a Neglected B2B Blog by MLT Creative. How can you improve your blog’s position in search engines? Grow your audience? by MarketingSherpa. What’s Up, Blog?

Tips 176

Tips Sysomos SEO WordPress 176

Convince & Convert

MARCH 23, 2010

Remember that your likelihood of a first-time visitor coming back goes up the more content they consume on that first visit. So, make sure first-time visitors can access other content that may be of interest, convincing them that perhaps they should make a return trip. Incidentally, these internal links are also a SEO positive) 4.

Social Media 119

Social Media Strategy Consultant RSS 119

Postcron

APRIL 19, 2018

Improve your SEO. SEO stands for Search Engine Optimization , which is all about how you can improve the chances that your website will land near the top of a search. Have an easy-to-use website with high-quality content. Refresh your web content. This will also help your SEO ranking. Short version?

URL 103

URL SEO LinkedIn Instagram 103

Webbiquity SMM

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Promote new content most effectively? Optimize blog content for search? Write great blog post headlines?

Tools 193

Tools Tips Directory SEO 193

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. The Sophisticated Marketer’s Guide to LinkedIn, an infographic by WordPress Hosting SEO.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Webbiquity SMM

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Facebook 210

Facebook B2B Privacy MySpace 210

Danny WhatMough

SEPTEMBER 17, 2012

Content marketing is the buzzword du jour for businesses these days. Content should form a central part of most PR and marketing campaigns (some would say it always has) and, now more than ever, with the growth of social, digital and search, content marketing can contribute towards significant ROI for your PR campaigns.

Content 53

Content Marketing ROI Case Study 53

Webbiquity SMM

OCTOBER 5, 2010

Amy-Mae Elliott offers guidance on writing a great bio, selecting a Twitter picture, making the best use of your URL link and using lists to optimize your Twitter profile. in Twitter, track URL mentions, create feeds from searches and more. Twitter SEO. How to Turn Your Twitter Profile Page into an SEO Masterpiece by TwiTip.

Tools 207

Tools Twitter Tips Statistics 207

Sprout Social

DECEMBER 20, 2023

Features like the campaign planner and tags take the guesswork out of reporting on content and campaign success. The calendar also enables seamless collaboration with in-calendar notes, content placeholders, drag-and-drop functionality and Approval Workflows that enable internal and external stakeholder reviews. Source: Buffer) 4.

HootSuite 111

HootSuite Brands Price Collaboration 111

Webbiquity SMM

JANUARY 19, 2012

Given that WPO is the fusion of SEO, social media, interactive PR , and online reputation management, that’s a tall order. Unlike pure SEO management tools (e.g., Web CEO , SEO Powersuite ), social media monitoring tools (e.g., Unlike pure SEO management tools (e.g., Backlinks remain a key component of SEO.

Software 140

Software Review SM2 Alterian 140

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. At one point we discussed headline writing and what draws clicks within the social media content universe. The appetite for tools content is huge. Search does matter. The numbers and lists thing works.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Keyhole.co

SEPTEMBER 7, 2023

From there, we’ll discuss some best practices for creating engaging Instagram content. Although Instagram Stories and Reels are both short-form video content, there are a few key differences between Instagram Stories and Instagram Reels. Or you can show behind-the-scenes content. What are Instagram Stories?

Instagram 59

Instagram Trends Remix Metrics 59

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Sprout Social

JULY 26, 2019

So when you’re in charge of creating social media content or responding to customers, it’s essential that you arm yourself with knowledge about the most common social media acronyms and slang. B2B – Business to business. CMS – Content management system. UGC – User-generated content. SEO – Search engine optimization.

Social Media 112

Social Media Software CPM CPC 112

Techipedia: Tamar Weinberg

JANUARY 5, 2009

SEO Space): Jody Nimetz highlights the pros of opting for Facebook ads. It’s not only about the algorithm but on understanding how SU can be used for content discovery and sharing. Rae explains all. 10 Ways to Use Facebook to Promote Your Business for Free (After the Launch): How do you promote your business on Facebook?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

SEPTEMBER 8, 2010

They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook?

MySpace 136

MySpace Facebook Social CRM Consultant 136