Small Business Mavericks

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The State Of B2B Content Marketing Today

Small Business Mavericks

More and more, online marketers are talking about content marketing in terms different than they were a few years ago. Before Google Panda, you hardly heard the term “content marketing.” ” You heard about social media marketing and search engine optimization , or search engine marketing.

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5 Ways To Get Good Content Ideas

Small Business Mavericks

If you have a business blog or you need website content, or even if you do any guest blogging or publish articles at various places around the Web, you need a way to come up with constant content ideas. Your first and best source of ideas for content is your customers. You can use that as a springboard for your own content.

Content 112
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Video Marketing: Over- Or Under-Used?

Small Business Mavericks

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Here’s why.

Video 70
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Essential Tactics for Effective Inbound Marketing

Small Business Mavericks

The key to effective inbound marketing is to drive traffic back to your website where you can close the sale. No matter what kind of business you run, your best clients are going to be those that come to you through your inbound marketing channels. Inbound marketing can comprise many channels. So what are those channels?

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LinkedIn Offers New Publishing Opportunity

Small Business Mavericks

Online marketers have traditionally held that you want to publish your content on your own blog as much as possible, but there are times when you want to build an outpost. Blogging for Small Business B2B marketing blogging LinkedIn Social Media' The company has announced that it is rolling out a new blogging feature.

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The Best Five Social Media Websites For Meaningful Comments

Small Business Mavericks

Although a more B2B social media site, it can be a great resource for gathering new information, solving problems, and sharing solutions. People are not leaving a lot of comments, however, millions of viewers are sharing content on a daily basis.

Comments 161
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Google+ Gets A Facelift, But How Social Is It?

Small Business Mavericks

Sure, you can create your circles, and you can share content, but it doesn’t have the same social feel as Facebook, or Twitter for that matter. Here’s my rundown: Linkedin – currently the premier B2B site, and that’s where it will maintain it’s strength. Perhaps I’d spent too long on Facebook.

Google 107