Firebelly

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Content Marketing Is More Than Just Writing

Firebelly

As an enthusiastic photographer, I’m always reminding people that when it comes to content marketing, it’s more than just writing. A successful content marketing program is built on all these different types of content and are so intertwined that each one depends on the other.

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Content Creation? Curation? Focus on Publishing Instead

Firebelly

I’ve been talking a lot lately about content curation lately, and our contributor, Erik Deckers, is all about content creation, which has led to some “Tastes great! But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Less filling!”

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Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. They’re great places to solicit and share social media marketing advice! Social Media Marketing. Social Media Marketing 2.1. Digital Marketing: Social Media, Search, Mobile & More. Learn more ].

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2012 Social Media Predictions: 5 Must-Reads

Firebelly

Three trends and tools to watch in the coming year: 12 B2B Social Media Predictions for 2012. Cohen 2012 is going to be a big year for adoption of social media for B2B companies. The following predictions for 2012 reveal many of the ways B2B companies will leverage social media for their business success. By Jeffrey L.

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Insider Interview: 3 Critical Things You Must Know About Conversion

Firebelly

Put simply, it’s the action that you want someone to take when they see your marketing. If you’re a B2B company, you want to generate leads, or maybe you’re a non-profit trying to get volunteers. Conversions are why you put effort into marketing and they can be a lot of different things to different organizations.

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Social Media Horror Story With A Happy Ending

Firebelly

Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. It’s a mixed channel of both marketing and customer care. But not so much for airlines, phone companies, B2B companies and retailers. . How will you adapt? The Oracle Debacle.