Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides.

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Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. B2B buyer personas aren’t necessarily buttoned-up professionals. Don’t Be Like Your Competition.

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Small Business B2B Strategy Content 100

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. When content is created, it can be assigned to a specific campaign, flagged for approval, then moved along the schedule.

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ROI Social Media Marketing Curation 62

Webbiquity SMM

MARCH 15, 2018

Because of this, I post a lot of link updates, so I need a tool that allows me to queue up all my content—otherwise, I’d spend hours every week scheduling all the posts I want to publish. PostPlanner is all about helping you boost engagement on social media and sharing quality content with your audiences. To drive more traffic.

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Social Media Tools Software Curation 234

Webbiquity SMM

JUNE 1, 2021

Create content your audience loves. Content is at the core of digital marketing. But getting this right is far more challenging today than in the past, due to the vast quantities of new content being produced every day. So, does that mean content marketing is dead? In fact, quite the opposite.

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Tips Marketing Privacy Influencer 352

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. .

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Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Topics covered range from content marketing usage to consumer preferences, and far beyond. 93% of B2B marketers use content marketing, a 2% increase over 2012.

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Content B2B Hubspot Marketing 110

agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. Here’s a look at why that is and how to find the best time to post your social content. The right time to publish depends on several factors, including: Your brand’s industry. Learn more about posting content: How to Strategically Post in Facebook Groups.

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Social Media Social Media Management Instagram Patterns 176

Unmetric

JUNE 11, 2019

This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting. The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance.

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Oktopost

JUNE 15, 2023

Not to mention content creation Has content creation got you feeling like you’re running up against a wall? In that way, content creation doesn’t need to feel like second-guessing what your audience wants – it can be a concrete process informed by social analytics and insights.

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B2B Sentiment Analysis Influencer 62

Hootsuite

APRIL 29, 2020

How many times have you found yourself scrambling for content at the last minute? In addition to making your workday less stressful, using a social media scheduler can help you plan an effective content mix. Then use Hootsuite Streams to monitor their social posting frequency and content mix. Determine your content mix.

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Template Templates Social Media Tools 145

Writtent Blog

JUNE 25, 2013

Your content is really only as good as its context. Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. Probably not.

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Tools Content Blogger Curation 91

Writtent Blog

MAY 17, 2013

Here is a bunch of recommendations for you to follow if you want to significantly improve your blog or website with the help of content marketing. B2B Marketing: 9 Ideas for Solving Your Biggest Content Challenges. Curate, reuse and produce evergreen content! Two Ways to Motivate Employees to Do Content Marketing.

Content 87

Content Journal B2B Loyalty 87

Pam Moore

JULY 12, 2019

Content marketing ROI. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall. However, if you ask them simple questions such as “what are your goals for that piece of content?” ” Or “what was the ROI on your last content marketing campaign?

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ROI Content Marketing Template 60

agora pulse

DECEMBER 26, 2016

Carved up by social media channel, Anurag Mehra curates around 20 articles for your perusal and clickthrough folly. Andrew Peron compiles best-of links to articles on social optimization in addition to such topics as content marketing, conversion optimization, email marketing, and of course, true to its core audience, SEO. ProBlogger.

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Social Media Curation Journal SEO 124

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. I’ve curated a list of resources that I can recommend without hesitation to anyone. Content Marketing Made Easy.

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Resources Content Case Study eBook 99

Writtent Blog

APRIL 10, 2013

Can a company ever have too much branded content ? In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Promote eBooks on Your Blog.

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Screencast Content eBook Film 90

agora pulse

NOVEMBER 10, 2020

With BrandMentions, you can research and grow your audience, simplify influencer outreach, and gauge the success of your content and social media marketing campaigns. BuzzSumo is a monitoring and research tool that tracks content performance. Hootsuite is a social media dashboard that supports publishing, monitoring, and reporting.

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Analytics Social Media Tools Price 179

Writtent Blog

APRIL 10, 2013

Can a company ever have too much branded content ? In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Promote eBooks on Your Blog.

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Screencast Content eBook Film 87

Convince & Convert

FEBRUARY 1, 2016

However, the standout feature of Gen Z is that they get the majority of their content online. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. Here are four tried-and-true ways your brand can organically use content to reach the expanding cohort of post-millennials. Journey Mapping.

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Content Tips Analysis Curation 60

Sprout Social

NOVEMBER 1, 2021

When you have a formal program in place, content is provided for your employees to redistribute out. Easy, ready content to use. They might feel hesitant at posting, which is why having available content is great for them. Branded content is not the only content that can be shared. Published on Categories.

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Training Study Metrics Social Media 122

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! She was kind enough to post this recap of the chat which covered creating an effective measurement plan, linking content, Google Analytics (and its PR dashboard), and much, much more.

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Storify Press Release Case Study Hashtag 216

Convince & Convert

FEBRUARY 12, 2012

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. BlissPR is all B2B, and heavily blog-focused.

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Content Marketing Cost Metrics 129

Kikolani

JULY 5, 2013

Blogging / Content. How to Find More Content Ideas than You’ll Ever be Able to Write – Stuck for content ideas? How to Pitch Journalists: Pro Tips from a BuzzFeed Contributor – Advice for blogger outreach specialists, like myself, whose goal is to get the content they’re promoting covered by major media outlets.

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Convince & Convert

MAY 24, 2016

How do you balance product sales, brand awareness, and local content activation? By using a focused, data-driven approach to content and social strategy, Amy has created a unified voice for 3M across five different social channels while simultaneously curating content that will appeal to key stakeholders in each medium.

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Writtent Blog

SEPTEMBER 20, 2013

Quality content isn’t enough anymore. If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. You think your B2B company’s product or services are boring?

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Content BuzzStream Marketing Sports 72

Sprout Social

JANUARY 12, 2022

In short, this is when employees or colleagues boost your promotions and content on their own accounts. User-generated content and hashtags. For example, user-generated content is more relevant to a past customer that hasn’t made a purchase recently. This is especially important for B2B brands. Employee advocacy.

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Webbiquity SMM

MARCH 7, 2019

Use this page as the central space for posting event updates and engaging content, which can then be promoted on your other social channels. When executed well, an influencer-brand partnership can result in extensive social shares, increased content engagement, and boosted event attendance. The statistics are disheartening.

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Diva Marketing Blog

MAY 20, 2016

He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. 5 Ways to Build Online Authority Using Content Marketing.

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Domain Name Content Marketing Real Estate 71

Writtent Blog

MAY 26, 2014

SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. All you need is a content strategy. Content creation. Content creation. Content freshness is a key Google ranking factor. Have you heard the term?

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SEO Hubspot Press Release Engineering 97

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? But we’ve got your back with this comprehensive guide that will walk you through everything – from crafting the perfect profile to leveraging the power of content and more as a beginner on LinkedIn lead generation. Let’s start!

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LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? But we’ve got your back with this comprehensive guide that will walk you through everything – from crafting the perfect profile to leveraging the power of content and more as a beginner on LinkedIn lead generation. Let’s start!

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LinkedIn CPM CPC Hashtag 52

Oktopost

MARCH 29, 2022

Over the past ten years, B2B Marketing teams have gone from doing social media activities because “everyone else is” to seeing real value and quantifiable results. In fact, 61% of B2B companies are making social media a top investment priority this year. Best B2B Employee Advocacy Program. Best B2B Social Media Agency.

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Diva Marketing Blog

MAY 20, 2016

He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. 5 Ways to Build Online Authority Using Content Marketing.

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Domain Name Content Marketing Real Estate 40

Oktopost

AUGUST 2, 2022

A key challenge of B2B marketing is finding ways to generate the trust and credibility necessary to convert those leads into buyers. By putting their badge on your site, B2B brands have the chance to “borrow” some of their credibility for their own needs. If you publish regularly with a solid social presence?–

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Examples Badge B2B Case Study 27

Buffer Social

AUGUST 23, 2018

In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. Eye-catching images : Clean, simple aesthetic helps your content to stand out. Hashtags : A great way to increase the visibility of your content to new audiences. Re-Buffer your top content. Pro tip: Use RSS feeds.

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LinkedIn Company Tips RSS 104

Hootsuite

MAY 11, 2023

Being a content creator has a lot of perks, but it can be hard to come up with new ideas on a regular basis. A fitness challenge with a friend or family member Humorous and entertaining content is always popular on YouTube. A DIY project tutorial DIY content is all the rage on YouTube. Don’t worry. You’re not alone!

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