Two Hurdles and One Gap in Enterprise Social Media Engagement
Direct Marketing Observations
OCTOBER 12, 2012
Recently, my work required that I evaluate some of the top global brands in a certain industry in regards to internal b2b social media usage. So here it is: It doesn’t matter if you’re a c-level executive, a director, a manager or the owner of a small business. That’s hurdle #1. And the biggest gap?
187 
Let's personalize your content