Mindjumpers

JUNE 26, 2012

The share of companies with their own blogs has dropped from 50% in 2010 to 37% in 2011. Similar Posts: How Social Is B2B? Blogging: an exception. Blogging is still businesses’ fourth favourite social media tool, but it is in decline. Infographic].

Social Media 229

Social Media Sports Statistics B2B 229

Mindjumpers

APRIL 14, 2011

Tweet Useful Social Media is a company that produces business intelligence products designed to help big businesses get the most of their use of social media. The majority of companies are confident that they are measuring social media impact, yet they still feel there is work to be done. - The Corporate Social Media Summit 2011.

Social Media 215

Social Media Conference Report Upcoming 215

Mindjumpers

APRIL 4, 2012

The respondents were evenly distributed between B2B (51%) and B2c (49%) to know the opinion of people from both the industries. In addition, it also highlights how B2B companies differ from B2Ccompanies and whether the size of a business has any bearing on results.

Report 249

Report Industry Social Media Survey 249

Mindjumpers

JANUARY 3, 2011

At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. The study determined that consumers use a mixture of digital and new media to interact with brands and companies. Sounds like B2B marketing and lead nurturing, doesn’t it?

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

MARCH 29, 2012

Tweet A lot of brands have proven and established themselves in social media in the B2C industry, but for B2B side of industry, it is still a hard sell. A lot of companies in B2B sector are hesitant to try social media. However, LinkedIn wins the race and emerges as the most profitable platform for B2B users.

B2B 196

B2B Study Survey LinkedIn 196

Mindjumpers

MARCH 28, 2012

Lots of brands encourage their CEOs and CMOs to join Twitter with their individual profiles and talk about the company from an insider perspective. The need for the top officials to communicate on behalf of the company becomes more apparent through the study done by social media branding firm BRANDfog.

Study 272

Study Activities Social Media Nielsen 272

Mindjumpers

SEPTEMBER 18, 2012

Media companies chose Twitter. Twitter has proven to be a very successful platform for Media companies. The Twitter format of very short updates is very well fitted for news headlines, and the top 10 Media companies has gained an average number of more than 4 million followers. How Social Is B2B? Infographic].

Platform 268

Platform Brands Automotive Tumblr 268