article thumbnail

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. 8 Steps To Become A Brand Publisher by B2B Marketing Insider.

Strategy 226
article thumbnail

5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

You think your B2B company’s product or services are boring? However, Paul May, founder of Buzzstream made a case at Content Marketing World 2013 that it’s a best practice for earning the SEO credit you deserve. What are the best advanced lessons you learned at Content Marketing World 2013, or in other research in the past few weeks?

Content 72
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Typically when researching an idea, I look at the best resources that have been created on the subject, and ask myself, “How can we top this?”. I then worked with the design team to create the visuals and we brought Dr. Pete on board to do the research and write the content. Doug is a content marketing junkie.

Strategy 151
article thumbnail

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. In some (mostly B2B) verticals, pickups in trade media can be more effective than coverage in larger, general interest papers. Matthew Gratt leads BuzzStream’s marketing and growth initiatives.

article thumbnail

25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

Marketing Research Chart: Does your organization have an inbound strategy? Kaci Bower reports on MarketingSherpa research showing that “while three quarters of organizations think integration of SEO and social is essential,” less than half of marketers are integrating these tactics (much less content optimization, PR and SEM).

SEO 192
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] [link] Jon Leland Looks to be a very valuable business research tool. link] [link] Adrientweet Kurrently va révolutionner la recherche en couplant les résultats Twitter avec ceux de Facebook ! It's wicked fast and being able to pull from Fbook is huge. So far so good. All rights reserved.