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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

You can connect with Kelsey on Twitter , G+ , or LinkedIn. He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B. You can connect with him on Twitter , LinkedIn , and Pinterest. And Lagavullin.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. LinkedIn was launched in 2003 and had reached one million users by August 2004. ” Prologue: The Reign of Print.

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Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

I had an “emergency&# call from a friend who has never so much as logged onto Facebook or Twitter or Linkedin but who managed to get an interview at NIH for a high-paying position that involved social media strategy–so she wanted a crash course in social media. Reply Tamar Weinberg April 16, 2010 at 12:18 pm Yup! Answers Yahoo!