Janet Fouts

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Are you using old skool strategies with new media tools?

Janet Fouts

In his book There is no B2B or B2C: It’s Human to Human H2H. It shows when the responses to our appeals to buy a product or support a cause fall on deaf ears while other, more mindful approaches work so very well. I become an evangelist without giving it a second thought. I tell my friends about it. I blog about it.

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