Firebelly

article thumbnail

Insider Interview: 3 Critical Things You Must Know About Conversion

Firebelly

For an e-commerce site, it’s as simple as buying a product, going through the checkout. If you’re a B2B company, you want to generate leads, or maybe you’re a non-profit trying to get volunteers. The art is understanding what you’re offering and why people want to buy it. Okay, so that’s not true. Happy conversion!