Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. For example, an upset customer may not appreciate a joke, but for the most part, humor makes a brand seem more real, more in touch. This is a great tactic for any company, but especially for B2B companies with products that may be more complex.

Engagement 157

Engagement Social Media How To Hubspot 157

The Realtime Report

JULY 15, 2022

For example, for every piece of content you put out, whether this is a post on your feed, a story, email, or blog post on your site linking back to your social media pages, this could be an opportunity to convert your customers. Trust and consistency can help convert your leads to sales and increase conversions overall. Final Thoughts.

Social Media 91

Social Media Strategy How To Comparison 91

Social Media Strategies Summit

OCTOBER 21, 2021

But there are also plenty of good examples of CEOs using social media. Conant is a prolific blogger and tweeter about all things leadership-related. Where it stands out is in the way Johnson uses the platform to communicate with her audience constantly: It’s a great example of how social media is precisely that –– social.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Convince & Convert

JULY 9, 2013

Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Ok, I admit it, Oprah is an extreme and unlikely example. Let me use OpenView Venture Partners as an example.

Influencer 158

Influencer Strategy Content Marketing 158

Webbiquity SMM

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. So, hopefully by now, you’re convinced that SEO, SMM and blogging can and should work in concert to generate leads for your B2B company. Keyword Research/SEO.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For this reason, blogger outreach, niche edits (editing older published articles with anchor text, updated content, and links,) and content writing services are the bread and butter services offered by SEO firms.

Comparison 146

Comparison SEO Curation Domain Name 146

agora pulse

JANUARY 3, 2020

75% of B2B businesses market their products and services on Twitter. Some examples of brands getting cultural and inclusive marketing right on Twitter: JP Morgan showcased the work of its Service Corps, which deploys top employees across the world to assist with non-profit partners. Research top industry bloggers.

Tips 129

Tips Twitter Influencer Hashtag 129

Webbiquity SMM

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

AUGUST 23, 2011

Every blogger wants more traffic. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. How to get it? The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

SEPTEMBER 9, 2013

Finally, algorithmic changes implemented by Google (and subsequently mimicked by other search engines) over the past 18 months have impacted traffic to b2c and b2b websites. Much has been written about how Panda and Penguin may negatively impact rankings of commercial websites in search results. Experiment.

Directory 196

Directory SEO B2B Engineering 196

Sprout Social

JANUARY 27, 2020

Beyond the saturation of beauty bloggers, retailers, foodies and entertainers, there’s plenty of space for marketers to achieve impactful marketing goals for their software businesses. Not convinced? Here’s five stats to get you fired up about social media marketing for your software company. .

Software 103

Software Industry Social Media Marketing 103

Convince & Convert

MARCH 8, 2012

For example, we did on LinkedIn, we’ve done this closed group of influentials in the industry , the shipping circle, it’s called, where we ask questions like, “What’s the next big innovation that will turn the industry upside down? So we have a very focused approach to it. So that was quite deliberate.

Company 120

Company Instagram B2B Survey 120

Kikolani

JULY 5, 2013

How to Pitch Journalists: Pro Tips from a BuzzFeed Contributor – Advice for blogger outreach specialists, like myself, whose goal is to get the content they’re promoting covered by major media outlets. How to Find More Content Ideas than You’ll Ever be Able to Write – Stuck for content ideas? Search Engines / SEO.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Convince & Convert

MAY 19, 2016

—here is a blog post from the Roojoom team that attracted considerable attention: Managing the Content Pipeline with the Right Dose of Guest Bloggers. If people were unaware of, or uncaring about, the content pipeline, then surely a post about guest bloggers got their attention. Competitor and Pricing Comparison.

Drupal 94

Drupal Content Case Study Statistics 94

Later

JANUARY 6, 2019

For example, you can also use the location data in Instagram Analytics to pinpoint your top time zones by looking at your most popular cities, and see when your followers are most active on Instagram right from your desktop. For example, if you posted at 5pm on Monday in week 1, post at 6pm during week 2.

Instagram 111

Instagram Press Release Analytics Activities 111

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. This tip from guest blogger Mark Traphagen (again) is almost too good to share. So what makes Google+ special?

Google 216

Google Tips Bookmarklet SEO 216

Kikolani

AUGUST 24, 2012

10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right. Link-building Tips and Tools for Bloggers in a Post-Panda and Penguin World – So you might be asking what more can be written about link building for bloggers?

Mashup 117

Mashup Resources How To Remix 117

Kikolani

NOVEMBER 19, 2010

The Blog World eBook – for those who missed Blog World Expo, check out this free ebook on one awesome blogger’s experiences. 4 ways to get traffic to your blog via LinkedIn Answers – great tips for bloggers on LinkedIn. Here’s a great example that ANYTHING can be wrapped for the holidays!

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Writtent Blog

APRIL 2, 2014

The Grande Guide to B2B Content Marketing. 11 Examples of B2B Content Marketing. Formatted as mini case studies, you can draw inspiration from Lee Odden’s list of powerful content marketing examples. 100 Content Marketing Examples. It’s positively filled with helpful stats, facts, graphs, and charts.

Resources 99

Resources Content Case Study eBook 99

Later

JANUARY 1, 2021

For example, you can use your audience data to pinpoint your top time zones and find out when your followers are most active on Instagram right from your desktop. For example, if you notice that your followers are most active between 5pm and 9pm EST, schedule your posts to appear at 5, 6, 7, 8, and 9pm.

Instagram 99

Instagram Activities Feed Feedly 99

Twist Image

MARCH 11, 2017

From small, medium and large brands to those that are focused on B2B and B2C, there are many that are creating, publishing and distributing content in new and interesting ways. Sounds simple enough, but there are so few examples of brands that have been able to make this happen, that it's scary. If you care about your brand.

Content 55

Content B2B Press Release Publishing 55

Buzz Marketing for Technology

SEPTEMBER 15, 2010

The impact of that can be felt in B2C as well as B2B Marketing. For Example – Avaya should be part of any Business Communications conversations on the web because that is what we do. Blog this on Blogger. It’s no secret that the number of publications has declined over the last few years. Share this on Technorati.

Conversation 232

Conversation Newsvine Plaxo Ping.fm 232

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Not so long ago bloggers would have the mentality that if they would write quality articles, people will naturally find them and bring their blog lot of traffic.

Strategy 93

Strategy Content Marketing Influencer 93

ProBlogger

NOVEMBER 11, 2014

Would another blogger actually choose to link to it in the sea of other content available online? All amateur and professional bloggers should evaluate their business strategies on a regular basis. Successful bloggers consistently execute on the little things that make their content relatable, shareable, and linkable.

Content 55

Content B2B How To Reputation 55

Diva Marketing Blog

MARCH 17, 2010

Bloggers like to build relationships with the people who pitch them stories; however, that is not always the case for content publishers like Jeffry Pilcher , of The Financial Brand. . About The Financial Brand: The Financial Brand is a niched B2B online publication about banking and brand/marketing. I'm running a B2B site.

Tweetdeck 96

Tweetdeck Press Release Banking B2B 96

Sprout Social

MARCH 8, 2019

Here’s a good example of curated reviews for Blue Apron. For example, if I were a company like Alienware or iBUYPOWER, I’d want to know what the top product recommendations are for queries such as “How to build a gaming PC.”. For example, a restaurant based in Chicago would be wise to monitor brand searches in /r/ChicagoFood.

Reddit 98

Reddit Tumblr YouTube Review 98

Oktopost

JANUARY 25, 2021

Once upon a time, the streams of the freewheeling social media world and the seriousness of high-stakes B2B marketing didn’t cross. The B2B buyer’s journey can be long and convoluted, and now it often ventures into the social media landscape. LinkedIn alone generates 80% of social media B2B leads these days.

Social Media Management 157

Social Media Management B2B Social Media Hubspot 157

Likeable

AUGUST 18, 2020

In this “all things moms” episode, Jenn and Michelle have a powerful conversation with Titania Jordan , CMO and Chief Parent Officer of Bark, about digital citizenship: how the tried and true lessons we teach our kids can be extended to the internet, and how honesty and vulnerability can help parents set the right example. Make it human.

Marketing 87

Marketing Affiliate marketing Proposal Team 87

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

71% of B2B buyers read an average of 3-5 blog posts about a product/service before buying it (Source: Demand Gen ). For example, you can create an ultimate guide for buying X product, detail all the features you need to consider, compare products, and add affiliate links to those products. Source: Zazzle Media ).

Affiliate marketing 81

Affiliate marketing Content Marketing Collaboration 81

Convince & Convert

APRIL 24, 2012

B2B companies are particularly suited for finding and producing statistically based content. Social Media Examiner’s Social Media Marketing Industry Report is an excellent example. Take a moment to ask and you’ll be shocked how many bloggers, Twitter addicts, and Facebook mavens you have at your disposal. Stats Are Sexy.

Content 130

Content Case Study Marketing Survey 130

Kikolani

MARCH 19, 2010

Top 10 productivity tips for bloggers. 10 social media tips for B2B marketers. Personal development plan – Examples, template, and guide. Next week, get ready to learn about the 10 habits of highly effective bloggers. How to master blogging. How hard work will help you achieve your blogging goals.

Mashup 112

Mashup Resources Twitter WordPress 112

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Not so long ago bloggers would have the mentality that if they would write quality articles, people will naturally find them and bring their blog lot of traffic.

Strategy 60

Strategy Content Marketing Influencer 60

Writtent Blog

JANUARY 28, 2014

Do leading bloggers suddenly wake up with the power to write outstanding blog titles? The following tips and examples from my own experience can help you develop blog titles that people want to click on: 1. The following image shares a few examples of words that are almost guaranteed to immediately add some spice to your headline: 8.

Tips 86

Tips Hubspot Small Business Case Study 86

Later

JANUARY 1, 2021

For example, you can use your audience data to pinpoint your top time zones and find out when your followers are most active on Instagram right from your desktop. For example, if you notice that your followers are most active between 5pm and 9pm EST, schedule your posts to appear at 5, 6, 7, 8, and 9pm.

Instagram 52

Instagram Activities Feed Feedly 52

Writtent Blog

APRIL 12, 2013

Check the rest of the points that a talented guest blogger covers! You will find advice on how to do it with real examples based on Marketo’s research. Don’t be afraid to become holiday-oriented even if you’re a B2B company as long as your brand is integrated in the publications you generate.

YouTube 92

YouTube Facebook Syndication B2B 92

ProBlogger

DECEMBER 23, 2014

Ask any professional blogger and he’ll tell you that selling eBooks, eCourses, trainings, tutorials and other forms of digital products is one of the most profitable ways of making a sustainable income from your blog. Being a blogger myself, I know you might be confused and upset by this law. It’s not easy, of course.

eBook 50

eBook Products Applications Blogger 50