Academy Awards: Oscars Social Media
Laurel Papworth
MARCH 7, 2010
When I speak and write on the COI of Social Media – the Cost of Inaction – one cost is cultural relevancy. That still may have an effect in future years, but I’d attribute any increase in this year’s ratings to the force of nature that has been Avatar. That could be fatal… The Oscars and social meda.
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